Currently, we couldhardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV, net or other media. This is anintensely popular trend that we cannot fail to notice.
There is no doubt that the celebrity spokespeople could boost the sale of a product. A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society, which should be severely criticized and penalized. Of course, as is known to all, everything has both bright and dark sides.Some stars endorsement of social activities and public campaigns raises public awareness, giving rise to changes in public behavior. In this case, they serve as positive role models of the general public. To name only one case: Pu CX, a household figure, acting as the celebrity spokesman of the China AIDS Foundation, contributes greatly to the cause of AIDS prevention and cure in China.
currently 现在;一般;流畅地;目前现在;通称地,普遍地,当前;目前,眼前地。
campaign 战役;运动,活动;竞选运动;从事运动;竞选运动;作战,出征。
intensely 强烈地,极度;紧张地,认真地;热情地,热切地。
fail 不及格;失败;失灵,失去作用;衰退,变弱,消失;破产,失去支付能力;缺乏,不足,歉收。
boost 一举,一抬,一推;推动,帮助,促进;提高,增加。
host 主人,东道主;旅馆老板;节目主持人;寄主,宿主;主机。一大群,许多。
emerge 浮现,出现;发生,显露,暴露;摆脱,露头,出头。
fake 伪造,捏造,冒充;假装;欺骗,迷惑;冒牌货,仿造品;冒充者,骗子。
inferior 低等的,下级的;次的,较差的;低于他人者,部下,属下;次品。
items 项目。
produce 生产,出产,制造,创作;生育;拿出,出示,提出;上演,上映,播放,出版;引起,产生,招致。
negative 否定的,否认的;片面的,消极的。
impact 冲击,撞击,碰撞;冲击力,撞击力;影响,作用。
severely 严格地,严厉地,严重地,严肃地;朴实无华地。
criticize 批评,批判;苛求,非难。
penalize 对...处刑,规定...应处刑;是不利,对...不公平;处罚。
endorsement 背书,签署;赞同,支持;背书保证,找明星代言。
household 一家人,家眷,家庭,户;普通的,为人所知的。
每日雅思词汇:way 短语
每日雅思词汇:图书馆词汇
每日雅思词汇:住在农村
雅思词汇:网络流行新词串串烧
每日雅思词汇:青少年吸毒问题
每日雅思词汇:住在城市
每日雅思词汇:英文里的汉语借词
雅思词汇记忆法宝:Mind Map 框架记忆
每日雅思词汇:月食与日食
每日雅思词汇:花语
每日雅思词汇:五颜六色的世界
每日雅思词汇:绅士必备物品
每日雅思词汇:好多肉
每日雅思词汇:世上最优美的词汇
每日雅思词汇:爱车族最熟悉的词汇
每日雅思词汇:好吃的鱼
每日雅思词汇:玩具词汇
词汇运用在雅思阅读、写作和口语中的要求
每日雅思词汇:英文简历中的常用词汇
每日雅思词汇:形容小动物
每日雅思词汇:各种“走”
每日雅思词汇:球技术语
每日雅思词汇:jump的词组搭配
每日雅思词汇:过冬必备的衣物
每日雅思词汇:用于夸奖的词汇
每日雅思词汇:各种线 各种Line
每日雅思词汇:教学词汇
每日雅思词汇:过期食品的处理
每日雅思词汇:英文缩写知多少
每日雅思词汇:中国传统文化
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