People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
1. A) little B) slowly C) quick D) radically
2. A) burst B) explode C) opened D) disappeared
3. A) gained B) made C) lost D) disappeared
4. A) emerged B) merged C) has combined D) mixed
5. A) what B) which C) where D) that
6. A) expand B) to extend C) expanded D) extended
7. A) called B) calling C)to call D) calling on
8. A) to B) for C) with D) by
9. A) what B) that C) which D) this
10. A) put off B) canceling C) destroyed D) canceled
11. A) before B) in advance C) ahead of D) later
12. A) introduced B) brought in C) taken in D) adapted
13. A) advanced B) before C) ahead D) prior to
14. A) lately B) later C) late D) latter
15. A) despite of B) despite C) in spite D) although
KEY: DACBD CADCD BAABB
中国古代故事赏析:庖丁解牛
这些万圣节的事情,你应该知道
中国成语故事赏析:宋人献玉
英美民间故事赏析:我的阿姨是条蛇(上)
英美故事赏析:The Ghost of Queen Anne Boleyn
英国人们如何看待莎翁的中文译文
传统英语故事:Another Ghost Story
美国人如何辨别中国人,你知道吗?(下)
中国古代故事赏析:才高八斗
教你get最正宗的英国过圣诞的方法
英美民间故事赏析:Borley Rectory
美国人如何辨别中国人,你知道吗?(中)
中国古代故事赏析:东施效颦
你收过什么奇葩的圣诞礼物
英国贵族都是这样说英语的!
蜜月、亲爱的,这两个英文词的来历是什么?
中国古代故事赏析:以羊易牛
中国古代故事赏析:高山流水
你知道为什么英国人特别喜欢说“sorry”吗?
为何女王圣诞祝辞不用Merry Christmas?
美国学生的数学、阅读呈现下降趋势
奇葩,美国历史上的九条女性禁令(下)
中国古代故事赏析:爱屋及乌
盘点8个令人震惊的英国冷知识
中国成语故事赏析:鲁国少儒
英美故事赏析:Ghost in a Wet Night
这些事,可以再英国做,但不能在美国做
英美故事赏析:小丑雕像杀人事件
中国古代故事赏析:不学无术
美国人如何辨别中国人,你知道吗?(上)
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |