二.Analysis of Argument Questions
1、The following appeared as part of an annual report sent to stockholders by Olympic Foods, a processor of frozen foods.
Over time, the costs of processing go down because as organizations learn how to do things better, they become more efficient. In color film processing, for example, the cost of a 3-by-5-inch print fell from 50 cents for five-day service in 1970 to 20 cents for one-day service in 1984. The same principle applies to the processing of food. And since Olympic Foods will soon celebrate its twenty-fifth birthday, we can expect that our long experience will enable us to minimize costs and thus maximize profits.
2、The following appeared in a memorandum from the business department of the Apogee Company.
When the Apogee Company had all its operations in one location, it was more profitable than it is today. Therefore, the Apogee Company should close down its field offices and conduct all its operations from a single location. Such centralization would improve profitability by cutting costs and helping the company maintain better supervision of all employees.
6、The following appeared as part of an article in a magazine devoted to regional life.
Corporations should look to the city of Helios when seeking new business opportunities or a new location. Even in the recent recession, Helioss unemployment rate was lower than the regional average. It is the industrial center of the region, and historically it has provided more than its share of the regions manufacturing jobs. In addition, Helios is attempting to expand its economic base by attracting companies that focus on research and development of innovative technologies.
8、The following appeared in the editorial section of a corporate newsletter.
The common notion that workers are generally apathetic about management issues is false, or at least outdated: a recently published survey indicates that 79 percent of the nearly 1,200 workers who responded to survey questionnaires expressed a high level of interest in the topics of corporate restructuring and redesign of benefits programs.
9、The following appeared in the opinion column of a financial magazine.
On average, middle-aged consumers devote 39 percent of their retail expenditure to department store products and services, while for younger consumers the average is only 25 percent. Since the number of middle-aged people will increase dramatically within the next decade, department stores can expect retail sales to increase significantly during that period. Furthermore, to take advantage of the trend, these stores should begin to replace some of those products intended to attract the younger consumer with products intended to attract the middle-aged consumer.
1、下面摘自一家冷冻食品处理商奥林匹克食品提交给股东的年报:
随着时间流逝,由于机构了解了做好事情的方法进而提高了效率,处理的成本会降低。比如在彩色胶卷处理方面,3/5英寸照片的成本从1970年的5天50cent降至1984年的1天20cent。同样的规律适用于食品处理方面。由于奥林匹克食品即将庆祝它的25岁生日,我们可以指望我们长期的经验会使我们达到最小的成本和最大的利润。
2、下面摘自Apogee公司的商务部门的备忘录:
当Apogee将它所有的业务部门集中在一处时,它将有比现在更多的利润。因此,Apogee应该关闭它的驻外办公室并从单一场所管理它的所有部门。这样的话,集中会通过削减成本提高利润,并帮助公司更好地对所有员工进行监督。
6、一份面向地方生活的杂志上的一篇文章:
企业在寻找新的商机或位置时应该去Helios城。甚至在最近的衰退中,Helios的失业率也比地区平均水平低,它是地区的工业中心,历史上它提供的比它在地区制造业工作中分享的份额中更多。而且,Helios正试图通过吸引研究和发展革新技术的公司来扩张它的经济基础。
8、一份社团实事通讯的编者按:
一般认为工人对管理事务缺乏兴趣的观点是错的,或至少是过时的。最近公布的调查显示回答了问卷的近1200工人中的79%表达了对公司重组,利润目标新设计的高度兴趣。
9、财经杂志的意见栏:
一般而言,中年消费者的零售消费额的39%用于专卖店的商品和服务。而在年轻一些的消费者中这一比例仅有25%。由于中年消费者的数量在下一10年中将大幅增长,专卖店可以预期他们的销售额会有大幅增长。进一步,为利用这一趋势,这些店应该开始将一些吸引年轻消费者的商品替换为吸引中年消费者的商品。
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