《365个英语小故事》:实用简洁的小故事,都是日常生活小故事,在学习英语的同时了解美国文化,循序渐进,轻松掌握。
Nowadays, GEICO is a well-known insurance company. For many years, however, it was unnoticed. Other companies, like Allstate and Farmers, were more popular. Then GEICO tried something different; it got a new ad agency.
The owner of the agency, Billy Ray Childers, was from Virginia. Years ago, he had tried to start his own agency in Manhattan. But when New Yorkers heard his southern accent, they gave him the cold shoulder. Angry, Billy Ray returned to Virginia. Someday, he hoped to teach those New Yorkers a lesson.
He set up his new ad agency in Raleigh. Then he called up GEICO headquarters in New York. He told them that they could improve their sales if they used a gecko to advertise GEICO. They balked at first, but then approved his ad campaign. In the new commercial, the animated lizard said, m a gecko, not a GEICO. GEICO was originally going to do one TV commercial with the bright green lizard, and then retire it. But viewers, especially women, fell in love with the cute gecko. So GEICO decided to do a few more commercials. And then a few more.
The clever lizard with the British accent is now eight years old and stars in a new commercial every several months. It has made GEICO famous - almost as famous as the gecko itself!
初三英语作文:家的味道 Taste of Home
初三英语作文:五羊石像 The Five Goats Statue
初三英语作文:祝贺信Congratulation Letter
初三英语作文:我最喜欢的运动(一)
初三英语作文:我的朋友(一)
初三英语作文:竞选班长 A Monitor Election
初三英语作文:愉快的周末 A Nice Weekend
初三英语作文:母亲节 Mother's Day
中考英语作文范文 早起
初三英语作文:关于我自己
初三英语作文:水污染Water Pollution
论个人卫生
初三英语作文:我和哥哥的历险记
初三英语作文:准备期末考试 Prepare for the Final Exam
初三英语作文:一张全家福A Family Picture
初三英语作文:礼貌的重要性 The Importance of Manners
初三英语作文:水是很重要的 Water Is Important
初三英语作文:微笑面对生活To Smile With Life
My Home Town我的家乡
大型企业和小型企业 Large Companies and Small Comp.
初三英语作文:周记
初三英语作文:建议信A Letter of Suggestion
关于香港回归十周年的日记
初三英语作文:《爸爸去哪儿大电影》 Dad Where to Go
我的奶奶
社会习俗与行为
我心目中的父亲
初三英语作文:帮助别人 Helping Others
初三英语作文:看日食 Seeing the Eclipse
初三英语作文:黄金周Golden Week
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