11 of producing a newfor exampletoothpaste would make 8 Op the decent price for it, so we will market it at l. 20. It is not a bad toothpaste , and as people like to try new things it will sell well to start with; but the 12 of novelty soon fades, so sales will 13 . When that starts to happen we will reduce the price to l. 15. And we will turn it into a bargain by printing 5p OFF all over it, whereupon people will rush to buy it even though it still costs about forty-three percent more than its 14 price.
Sometimes it is not 5p OFF but lp OFF. What a shame to advertise lp OFF your soap or washing powder or dog food or whatever. Even the poorest old-age pensioner ought to regard this as an insult, but he doesnt. A bargain must not be 15 To be offered a gift of one penny is like being invited to dinner and offered one single pea , and nothing else. Even if it represented a 16 reduction it would be an insult. Still, people say, one has to have washing powder and one might as well buy it a penny cheaper. When I was a boy in Hungary a man was 17 of murdering someone for the sake of one pengo, the equivalent of a shilling, and pleaded 18 The judge shouted 19 : To kill a man for a shilling! What can you say in your 20 ? The murderer replied: A shilling here. . . a shilling there. . . And thats what todays shopper says, too: A penny here... a penny there. . .
A. missed B. defense C. real D. cost
E. anxiously F. attraction G. fair H. expense
I. fall J. angrily K. dismissed L. accused
M. guilty N. faulty O. security
II. D 12. F 13. I 14. G 15. A 16. C 17. L 18. M 19. J
2017届高考英语一轮复习夯实练习:选修7U5《Travelling abroad》(新人教版含解析)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第7组(牛津译林版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit3《The Million Pound Bank Note》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修2 Unit1《 Cultural relics》(新人教版)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第19组(牛津译林版含解析)
(新课标地区)2017届高考英语一轮复习课件:选修6 Unit4《Global warming》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修5 Unit5《First aid》(新人教版)
2017届高考英语一轮复习夯实练习:选修8U3《Inventors and inventions》(新人教版含解析)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第10组(牛津译林版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修2 Unit3《Computers》(新人教版)
2017届高考英语一轮复习夯实练习:选修8U2《Cloning》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修4 Unit1《Women of achievement》(新人教版)
2017届高考英语一轮复习夯实练习:选修8U1《A land of diversity》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修4 Unit3《A taste of English humour》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit5《Canada-The True North》(新人教版)
2017届高考英语一轮复习夯实练习:选修7U3《Under the sea》(新人教版含解析)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第18组(牛津译林版含解析)
(新课标地区)2017届高考英语一轮复习课件:选修6 Unit2《Poems》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修5 Unit3《Life in the future》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修5 Unit1《Great Scientists》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修4 Unit4《Body language》(新人教版)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第13组(牛津译林版含解析)
2017届高考英语一轮复习夯实练习:选修8U4《Pygmalion》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit2《Healthy eating》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修5 Unit2《The United Kingdom》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:选修6 Unit3《A healthy life》(新人教版)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第16组(牛津译林版含解析)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第11组(牛津译林版含解析)
2017届高考英语一轮复习夯实练习:选修7U4《Sharing》(新人教版含解析)
2017届(浙江、江苏)高考英语一轮复习题型重组训练:第15组(牛津译林版含解析)
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