17. The following appeared in an article in a consumer-products magazine.
Two of todays best-selling brands of full-strength prescription medication for the relief of excess stomach acid, Acid-Ease and Pepticaid, are now available in milder nonprescription forms. Doctors have written 76 million more prescriptions for full-strength Acid-Ease than for full-strength Pepticaid. So people who need an effective but milder nonprescription medication for the relief of excess stomach acid should choose Acid-Ease.
Discuss how well reasoned... etc.
This ad recommends non-prescription Acid-Ease over non-prescription Pepticaid for relief of excess stomach acid. The only reason offered is that doctors have written 76 million more prescriptions for the full-strength prescription form of Acid-Ease than for full-strength Pepticaid. While this reason is relevant, and provides some grounds for preferring Acid-Ease over Pepticaid, it is insufficient as it stands because it depends on three unwarranted assumptions.
The first assumption is that the prescription form of Acid-Ease is more popular among doctors. But this might not be the case, even though doctors have written 76 million more prescriptions for Acid-Ease. Acid-Ease may have been available for several more years than Pepticaid; and in the years when both products were available, Pepticaid might have actually been prescribed more often than Acid-Ease.
The second assumption is that doctors prefer the prescription form of Acid-Ease for the reason that it is in fact more effective at relieving excess stomach acid. However, doctors may have preferred Acid-Ease for reasons other than its effectiveness. Perhaps Acid-Ease is produced by a larger, more familiar drug company or by one that distributes more free samples. For that matter, the medical community may have simply been mistaken in thinking that Acid-Ease was more effective. In short, the number of prescriptions by itself is not conclusive as to whether one product is actually better than another.
The third assumption is that the milder non-prescription forms of Acid-Ease and Pepticaid will be analogous to the full-strength prescription forms of each. But this might not be the case. Suppose for the moment that the greater effectiveness of prescription Acid-Ease has been established; even so, the non-prescription form might not measure up to non-prescription Pepticaid. This fact must be established independently.
In conclusion, this ad does not provide enough support for its recommending non-prescription Acid-Ease over non-prescription Pepticaid. To strengthen its argument, the promoter of Acid-Ease would have to show that the comparison between the number of prescriptions is based on the same time period; its effectiveness is the main reason more doctors have prescribed it, and the comparative effectiveness of the two non-prescription forms is analogous to that of the prescription forms.
英语单词-中国特有词汇(三)
2012年9月22日雅思阅读回忆(网友版)
【A类】2012年12月15日雅思考试笔试回忆
中译英最容易出错的11个经典句子
雅思口语预测22
汉英翻译能力的培养
2015年1月16日雅思写作预测
2012年12月15日雅思考试口语回忆
2015年最新雅思口语考题预测题库
2013年2月16日雅思写作考题回顾
英语单词-中国特有词汇(一)
如何翻译不确定的数字?
英语笔译 易误解词语辨析lesson1
做一个好翻译的要点
汉语中各种“区”的英语翻译
2013年2月16日雅思写作A类大作文回顾
剖析翻译中的“望文生义”
3G雅思考试预测4
雅思考试预测12
2014年1月9日雅思听力的真题回忆
2011年7月30日雅思的口语回忆
2012年9月22日雅思写作名师解析
【A类】2013年2月2日雅思考试笔试回忆
2013年2月2日雅思考试G类真题
名师盘点:雅思真题中提炼的五个实用句
外贸函电中常见的翻译错误
中高口笔译必备五十大成语、俗语
雅思写作8.5分的经验分享
雅思写作高危题库3
英语翻译必背句子
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |