People Express
People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
1. A) little
B) slowly
C) quick
D) radically
2. A) burst
B) explode
C) opened
D) disappeared
3. A) gained
B) made
C) lost
D) disappeared
4. A) emerged
B) merged
C) has combined
D) mixed
5. A) what
B) which
C) where
D) that
6. A) expand
B) to extend
C) expanded
D) extended
7. A) called
B) calling
C)to call
D) calling on
8. A) to
B) for
C) with
D) by
9. A) what
B) that
C) which
D) this
10. A) put off
B) canceling
C) destroyed
D) canceled
11. A) before
B) in advance
C) ahead of
D) later
12. A) introduced
B) brought in
C) taken in
D) adapted
13. A) advanced
B) before
C) ahead
D) prior to
14. A) lately
B) later
C) late
D) latter
15. A) despite of
B) despite
C) in spite
D) although
KEY: DACBD CADCD BAABB
历年雅思高频词汇精选-career
历年雅思高频词汇精选-carve
历年雅思高频词汇精选-penalty
历年雅思高频词汇精选-overseas
历年雅思高频词汇精选-ignorant
历年雅思高频词汇精选-gallery
历年雅思高频词汇精选-jam
历年雅思高频词汇精选-faculty
历年雅思高频词汇精选-capture
历年雅思高频词汇精选-effect
历年雅思高频词汇精选-deadline
魔兽中的雅思词汇 游戏学习两不误
历年雅思高频词汇精选-efficient
历年雅思高频词汇精选-magnificent
历年雅思高频词汇精选-ease
历年雅思高频词汇精选-halt
历年雅思高频词汇精选-elaborate
历年雅思高频词汇精选-academy
历年雅思高频词汇精选-ignore
历年雅思高频词汇精选-fabric
雅思介词用法口诀讲解(6)
真题解析:导致雅思大作文审题偏差的原因及对策
历年雅思高频词汇精选-resort
历年雅思高频词汇精选-label
雅思必备词汇:前缀和后缀(6)
历年雅思高频词汇精选-response
历年雅思高频词汇精选-resource
历年雅思高频词汇精选-magnet
历年雅思高频词汇精选-series
历年雅思高频词汇精选-idealism
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