People Express
People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
1. A) little
B) slowly
C) quick
D) radically
2. A) burst
B) explode
C) opened
D) disappeared
3. A) gained
B) made
C) lost
D) disappeared
4. A) emerged
B) merged
C) has combined
D) mixed
5. A) what
B) which
C) where
D) that
6. A) expand
B) to extend
C) expanded
D) extended
7. A) called
B) calling
C)to call
D) calling on
8. A) to
B) for
C) with
D) by
9. A) what
B) that
C) which
D) this
10. A) put off
B) canceling
C) destroyed
D) canceled
11. A) before
B) in advance
C) ahead of
D) later
12. A) introduced
B) brought in
C) taken in
D) adapted
13. A) advanced
B) before
C) ahead
D) prior to
14. A) lately
B) later
C) late
D) latter
15. A) despite of
B) despite
C) in spite
D) although
参考答案: DACBD CADCD BAABB
浪漫英文情书精选:My Love Will Reach Any Distance爱无边
精选英语美文阅读:你见或者不见我(中英对照)
双语散文: Optimism and Pessimistic
浪漫英文情书精选:To Prince Perfect献给心中的王子
精选英语美文阅读:假如生活欺骗了你
英语美文:A Psalm of Life 人生礼颂
如果生命可以重来(双语)
Love Your Life 热爱生活
浪漫英文情书精选:My Heart And Soul我的灵魂
双语美文:在思考中成长
双语美文:I Wish I Could believe
精美散文:27岁的人生
幸福的秘诀:简单的生活很幸福
伤感美文:人生若只如初见
浪漫英文情书精选:Need You With Me需要你爱我
精选英语美文阅读:爱他就把他留下来 (双语)
浪漫英文情书精选:Boundless Love无边的爱
浪漫英文情书精选:The Best Surprise最好的惊喜
浪漫英文情书精选:I'll Be Waiting我会等你
精选英语美文阅读:无雨的梅雨天 (双语)
爱情英语十句
浪漫英文情书精选:Is It Love?这是爱么?
双语美文欣赏:孤独人生
浪漫英文情书精选:Good Morning早上好
精选英语美文阅读:爱的奇迹 Keep on Singing
精美散文:我就是我
精选英语美文阅读:哪有一株忘忧草? (双语)
精美散文:抬起头来 希望就在眼前
美文:爱的奇迹
浪漫英文情书精选:True Love Of My Life我的真爱
| 不限 |
| 英语教案 |
| 英语课件 |
| 英语试题 |
| 不限 |
| 不限 |
| 上册 |
| 下册 |
| 不限 |