People Express
People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
1. A) little
B) slowly
C) quick
D) radically
2. A) burst
B) explode
C) opened
D) disappeared
3. A) gained
B) made
C) lost
D) disappeared
4. A) emerged
B) merged
C) has combined
D) mixed
5. A) what
B) which
C) where
D) that
6. A) expand
B) to extend
C) expanded
D) extended
7. A) called
B) calling
C)to call
D) calling on
8. A) to
B) for
C) with
D) by
9. A) what
B) that
C) which
D) this
10. A) put off
B) canceling
C) destroyed
D) canceled
11. A) before
B) in advance
C) ahead of
D) later
12. A) introduced
B) brought in
C) taken in
D) adapted
13. A) advanced
B) before
C) ahead
D) prior to
14. A) lately
B) later
C) late
D) latter
15. A) despite of
B) despite
C) in spite
D) although
参考答案: DACBD CADCD BAABB
2017高考英语人教版一轮学案:必修三 Unit3 The Million Pound Bank Note
2017高考英语人教版一轮学案:必修五 Unit2 The United Kingdom
当个伴娘居然有这么多鬼要求?!新娘制定无厘头伴娘守则
2017高考英语人教版一轮学案:选修七 Unit2 Robots
2017高考英语人教版一轮学案:选修六 Unit4 Global warming
国内英语资讯:China calls for restraint regarding Korean Peninsula situation
2017届高考英语一轮复习顶尖学案:必修1 Unit 2 Heroes 英雄(北师大版)
体坛英语资讯:Argentina coach Bauza steps down
国内英语资讯:Senior CPC leader calls for better publicity work for national congress
2017高考英语人教版一轮学案:必修四 Unit4 Body language
2017高考英语人教版一轮学案:必修一 Unit1 Friendship
2017高考英语人教版一轮学案:必修四 Unit2 Working the land
Going nuclear?
2017届高考英语一轮复习顶尖学案:必修1 Unit 3 Celebration 庆祝(北师大版)
2017高考英语人教版一轮学案:选修六 Unit1 Art
银监会印发风控指导意见
2017届高考英语一轮复习顶尖学案:必修2 Unit 6 Design 设计(北师大版)
2017高考英语人教版一轮学案:必修一 Unit5 Nelson Mandela — a modern hero
2017高考英语人教版一轮学案:必修一 Unit4 Earthquakes
Inside track?
2017高考英语人教版一轮学案:必修一 Unit2 English around the world
2017届高考英语一轮复习顶尖学案:必修2 Unit 5 Rhythm 节奏(北师大版)
2017高考英语人教版一轮学案:必修三 Unit4 Astronomy: the science of the stars
2017高考英语人教版一轮学案:选修八 Unit4 Pygmalion
2017高考英语人教版一轮学案:必修五 Unit5 First aid
2017高考英语人教版一轮学案:选修七 Unit3 Under the sea
2017高考英语人教版一轮学案:必修三 Unit2 Healthy eating
国内英语资讯:China, ASEAN keen to deepen cooperation after 25 years of being dialogue partners
2017高考英语人教版一轮学案:选修七 Unit1 Living well
2017高考英语人教版一轮学案:必修四 Unit3 A taste of English humour
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |