不可忽视的“小数据”

如今，我们正步入一个“大数据(big data)”时代，从治国政策到商品营销，似乎都离不开它。不过，根据物质守恒定律，这世上有大必有小，因此今天我们就来说说“小数据”。

Small data refers to the data generated by an individual or small company.

“小数据”是指又个人或小公司所产生的数据。

小数据都有哪些用途呢？

Small data is a dataset that contains very specific attributes. Small data is used to determine current states and conditions . Small data can trigger events based on what is happening now.

小数据是具有特殊特征的数据集。小数据可用于决定当前的状况和条件。小数据能引发那些基于现在正在发生的事件。

Small data tell us about location, temperature, wetness, pressure, vibration, or even whether an item has been opened or not.

小数据还可以告诉我们位置、温度、适度、压力、振幅，甚至一件物品是否已经被打开等信息。

For Example：

The phrase small data appears quite frequently both on- and offline (particularly when used as a counterpoint to big data), so it's important to bear in mind that I'm talking here about a very specific sense of the phrase.

小数据这个说法出现在线上和线下(尤其当它与大数据相对应时)的频率都很高，因此要记住，我在这里所谈的是一个非常特殊的说法这点十分重要。