London's 2017 Games will be the first Olympics to be broadcast live in 3D, Panasonic announced today. Manolo Romero, the firm's director of Olympic Broadcasting Services, revealed a pool of global broadcasters is being brought on board to make it happen. So far, 14 have agreed but 'it will be more in the next few weeks'.
据悉,一位松下集团的高级负责人指出,在2017年伦敦奥运会举行期间,全球观众将有机会看到包括开幕式和闭幕式在内的所有大型赛事与活动的立体影像。松下集团将采用特殊的设备和技术对超过200小时的奥运会录像进行处理,以让其达到最佳的3D效果。奥林匹克广播服务公司首席执行官马诺洛? 罗梅罗称部分设备已经各就各位。
More than 40 venues will be filmed using the technology, covering the opening and closing ceremonies and more than 12 sports, some of which will be covered in 3D for the first time. For the on-site production Panasonic will provide 3D equipment including camcorders, TV monitors and a technical team for live 3D TV production at London 2017.
据悉,有超过40场馆会用到3D技术、当然也包括开幕式和闭幕式,而且,3D技术所涉及的体育项目多达12个,有许多体育项目是首次以3D技术进行直播。
It is a tie-up between Panasonic, a worldwide Olympic sponsor, the Olympic Broadcasting Services and the International Olympic Committee. Describing the move to 3D as 'historic', Mr Romero told a technology conference in Berlin: 'We believe that this will be the most significant step in the sporting history of broadcasting.'
此外,奥林匹克广播服务和全球顶级合作伙伴松下已经达成一项协议,由松下提供设备和技术,实现2017年伦敦奥运会现场3D直播。OBS首席执行官马诺洛·罗梅罗说:“在过去的20多年中,松下一直是奥林匹克运动和主办国广播组织的重要合作伙伴。我们很自豪地宣布这一伙伴关系的达成,以实现奥运会史上的首次现场3D直播。我们有信心,由松下团队提供的3D技术援助将帮助我们实现这前所未有的直播。最终,我们相信这第一现场3D直播奥运会将使2017年伦敦奥运会成为广播技术史上最辉煌的一次赛事。”
Takumi Kajisha, Panasonic's corporate communications managing director, said: 'It is no doubt that the Olympic Games provides the best ever content for the 3D market and 3D will drastically change the way we enjoy the Games in the living room.
松下公司主管执行官Takumi Kajisha表示:“与奥运会合作对于凸显我公司在3D市场上的技术应用有着至关重要的作用,对我们来说是前所未有的机遇。”
The challenge at London 2017 will be to cover a range of sports effectively and in a fresh way in the new format. Onlookers should notice a difference in coverage with the 3D format, according to Mr Romero. He said: 'We do not want to do tricks with sport. We want to show it as it is but we also want to show what is possible in 3D. 'We will study to see how to change the coverage of the traditional sports. We have producers studying how to do this.' The problem of not enough people having 3D equipment is fast being overcome.
马诺洛·罗梅罗说道:“奥运会作为一项公平的体育赛事平台,承载着全世界顶尖领域选手的信任,实现3D全覆盖对于防止错判、误判有着独有的优势。对于传统体育赛事的直播方法我们会予以颠覆性的革新。目前最大的问题则是3D眼镜设备不能人人普及,但是这个问题很快就会克服。”
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