Advertising media Campaign unveiled its annual "Asia Top 1000 Brands" report on Monday, with Samsung occupying the top spot as the most desirable brand in Asia for the sixth year, followed by Apple, Sony, Nestle and Panasonic.
周一(9月19日),广告媒体Campaign杂志发布了2016年度“亚洲品牌1000强”,三星第六次夺得亚洲最令人满意的品牌,接下来依次是苹果、索尼、雀巢和松下。
According to the company, the study encompassed 14 major brand categories, from alcohol to financial services, consumer electronics to automotive and more than 70 sub-categories.
按照Campaign公司的说法,调查涵盖了从酒类到金融服务,消费电子产品到汽车等14个主要品牌类别以及70多个子类别。
"Launched in 2004, the report is the largest study of consumer attitudes towards brands, with 6,400 people surveyed in Asia across 13 markets," said a statement of the company.
Campaign声明:“这项调查自2004年推出,对亚太区13个重要地区的6400位受访者进行了市场调查,是对各大品牌最大范围的消费者态度调查。”
Let's take a look at the top ten brands listed in the report.
让我们一起来看看榜单前二十有哪些品牌。
No. 1 Samsung
第一 三星
No. 2 Apple
第二 苹果
No. 3 Sony
第三 索尼
No. 4 Nestle
第四 雀巢
No. 5 Panasonic
第五 松下
No. 6 Nike
第六 耐克
No. 7 LG
第七 LG
No. 8 Canon
第八 佳能
No. 9 Chanel
第九 香奈儿
No. 10 Adidas
第十 阿迪达斯
第11~20位依次是可口可乐、星巴克、谷歌、古驰、强生、乐天、东芝、明治、PlayStation、惠普。
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