The main part of this chapter will deal directly with the technical and artistic limitations and resources that make television unique. But some important differences between television and other forms of literature need mentioning before we begin.
In the first place, since the literature of television is transmitted simultaneously to millions of people, its creators are subject to limitations of theme, language, and style. In general, the wider the base of the audience, the greater the degree of restriction imposed on the creator, and no contemporary literary form has a more massive audience than television.
In the second place, the line that separates commercial interests from literary interests in television is less distinct than in most other literary forms. To be sure, the publisher of novels and the producer of stage plays are concerned with making money. But in television the advertiser, the man who pays the bill, is primarily concerned with the sale of a commercial product rather than an artistic one. At the same time, selling products and presenting high quality programs are not necessarily incompatible motives. There are, in fact, numerous examples of sponsors who have done both simultaneously.
We must remember, too, that the literature of television, unlike most types of literature, is highly ephemeral in character. At the moment, the libraries of television are its reruns , but even so, a particular show must be seen at a specific time or it cannot be seen at all. As a result, studying or teaching about television presents certain problems not found in the study of other types of literature, except the legitimate stage.
21. Since the literature of television is sent out to millions of people at the same time, its creators are likely to have the following limitations EXCEPT_______.
A. subject
B. choice of words
C. the place where they transmit television program
D. expression by means of words
22. According to the author the creators of television have the greatest degree of restriction in theme, language, and style, this is because_______.
A. television has a large number of audiences
B. television can only last a short period of time
C. television combines commercial interests and literary interests
D. both A and B
23.The sentence selling products and presenting high quality programs are not necessarily incompatible motives could be paraphrased as_______.
A. the purposes of selling products and presenting high quality programs can be realized at the same time
B. the motives of selling products and presenting high quality programs can not be matched
C. selling products overweighs presenting high quality programs
D. presenting high quality programs overweighs selling products
24. Which of the following most correctly summarizes the main idea of the passage?
A. The limitations and resources of television.
B. The differences between television and other forms of literature.
C. Television has a more massive audience than other literary forms.
D. Television has a very short life.
25. This passage has probably been taken from a_______.
A. newspaper ad B. magazine
C. public speech D. book
21. C 22. A 23. A 24. B 25. D
美文欣赏:海边漫步
生命可以是一座玫瑰花园
诗歌:放慢你的舞步
英语晨读:雪夜星光
浪漫英文情书精选:Could This Be Real?这是真的吗?
浪漫英文情书精选:Don't Give Up不要放弃
英语名篇名段背诵精华20
人生哲理:年轻无悔 别停下追寻梦想的脚步
英语晨读:潘多拉
英语美文:生命这个奇迹
精选英语散文欣赏:一棵小苹果树
浪漫英文情书精选:Keep You Forever永远温存着你
英语美文30篇系列之21
态度决定一切 Attitude Is Everything
精选英语美文阅读:被忽略的爱 Helpless love
双语美文:What are you still waiting for?
英语美文欣赏:A beautiful song
精美散文:守护自己的天使
精选英语美文阅读:饶孟侃《呼唤》
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双语美文精选:但愿人长久,千里共婵娟
浪漫英文情书精选:My Everything我的一切
精选英语美文阅读::朋友的祈祷
英语晨读:金窗
英语美文:越长大越孤独(双语)
精选英语美文阅读:爱的奇迹 Keep on Singing
英语美文:一双丝袜(有声)
英语晨读:忘忧树
英语美文:红色 Red (双语)
双语阅读:回家的感觉真好
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