I have never attended a large companys board meeting in my life, but I feel certain that the discussion often takes the following lines. The 11 of producing a new for example toothpaste would make 8 Op the decent price for it, so we will market it at l. 20. It is not a bad toothpaste , and as people like to try new things it will sell well to start with; but the 12 of novelty soon fades, so sales will 13 . When that starts to happen we will reduce the price to l. 15. And we will turn it into a bargain by printing 5p OFF all over it, whereupon people will rush to buy it even though it still costs about forty-three percent more than its 14 price.
Sometimes it is not 5p OFF but lp OFF. What a shame to advertise lp OFF your soap or washing powder or dog food or whatever. Even the poorest old-age pensioner ought to regard this as an insult, but he doesnt. A bargain must not be 15 To be offered a gift of one penny is like being invited to dinner and offered one single pea , and nothing else. Even if it represented a 16 reduction it would be an insult. Still, people say, one has to have washing powder and one might as well buy it a penny cheaper. When I was a boy in Hungary a man was 17 of murdering some one for the sake of one pengo, the equivalent of a shilling, and pleaded 18 The judge shouted 19 : To kill a man for a shilling! What can you say in your 20 ? The murderer replied: A shilling here. . . a shilling there. . . And thats what todays shopper says, too: A penny here... a penny there. . .
A. missed B. defense C. real D. cost
E. anxiously F. attraction G. fair H. expense
I. fall J. angrily K. dismissed L. accused
M. guilty N. faulty O. security
II. D 12. F 13. I 14. G 15. A 16. C 17. L 18. M 19. J
牛津实用英语语法 51 someone,somebody,something,anyone,
牛津实用英语语法 61 ever位于who,what,where,why,when,how
牛津实用英语语法 33 much,more,most
牛津实用英语语法 20形容词的比较等级
牛津实用英语语法 26形容词+动词不定式
牛津实用英语语法 37 时间副词
牛津实用英语语法 30 词形相同的副词与形容词
牛津实用英语语法 45 某些副词之后的倒装
牛津实用英语语法 79指人的非限定性关系从句
牛津实用英语语法 the(定冠词)
牛津实用英语语法 40 句子副词
牛津实用英语语法 52 else位于someone/anybody/nothing等之后
牛津实用英语语法 a/an的用法
牛津实用英语语法 this/these,that/those(指示形容词和指示
牛津实用英语语法 名词的复数形式
比较can 和be able to
牛津实用英语语法 72限定性关系从句
牛津实用英语语法 50 some,any,no和none(形容词和代词)
牛津实用英语语法 43 quite
牛津实用英语语法 44 hardly,scarcely,barely
牛津实用英语语法 形容词作定语和表语时的位置
牛津实用英语语法 53 another,other,others与one和some连用
情态动词+ have +过去分词
牛津实用英语语法 39 各种副词及副词短语在同一句中的位置
牛津实用英语语法 42 fairly和rather
牛津实用英语语法 69 neither/either,someone/everyone/no o
牛津实用英语语法 49 neither,either
牛津实用英语语法 38 频度副词
牛津实用英语语法 形容词的类别
牛津实用英语语法 46 all,each,every,everyone,everybody,e
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