Analysis of Argument
the following appeared as part of an annual report sent to stockholders by olympic foods, a processor of frozen foods.
over time, the costs of processing go down BECause as organizations learn how to do things better, they become more efficient. in color film processing, for example, the cost of a 3-by-5-inch print fell from 50 cents for five-day service in 1970 to 20 cents for one-day service in 1984. the same principle applies to the processing of food. and since olympic foods will soon celebrate its twenty-fifth birthday, we can expect that our long experience will enable us to minimize costs and thus maximize profits.
answer
the author argues, using facts from the color-film processing industrys downward trend in cost over 24 years, that olympic foods will be able to cut costs and thus maximize profits in the future. the author bases his conclusion on the generalization that organizations learn to reduce costs over time and, since olympic foods has 25 years experience in the food processing industry, its costs should have declined considerably. there are two serious flaws in the argument.
first, the argument uses a faulty analogy between the color-film processing industry and the food processing industry. analogies drawn between the two fields are highly suspect because there are many serious differences. while the film processing industry faces a relatively simply processing challenge, food producers must contend with contamination, transportation and farm production . thus, it is likely much more difficult to wring efficiency improvements in the food industry.
second, the author uses a sweeping generalization. the authors prediction of margin improvements relies on the optimistic assumption that olympic foods 25 years of experience will automatically result in operational efficiencies. the problem with this is that improvements in processes do not occur automatically over time, they require tremendous effort at continuous improvement and they require potential room for improvement. it is possible olympic food has limited room for improvement or lacks the managerial will to improve its operations. thus, there is no guarantee of improved operational efficiency over time.
the authors argument has two seriously flawed assumptions. the author could strengthen his conclusion by providing examples of how the company has learned how to improve its operations over 25 years and implemented those changes.
雅思词汇:化妆品
雅思词汇:个人简历-工作经历
雅思词汇:标点符号
雅思听力场景和词汇:住宿(下)
雅思词汇:蔬菜篇
雅思听力场景和词汇:工作场景
雅思词汇:乘机词汇
雅思词汇:体育-网球
雅思词汇:个人简历-品质
雅思词汇:常用商店名称
雅思词汇:公司企业部门名称
雅词汇:数码相机规格
词汇语法学习与英语水平的提高
雅思听力场景和词汇:图书馆场景
雅思词汇:交通和交通工具(下)
雅思词汇快速记忆--词根
雅思词汇:饮食--冷饮、水果、蔬菜
雅思分类词汇:体育-足球
雅思词汇:饮食--蜜饯、酒
ielts口语词汇:电影类别
雅思分类词汇:报刊图书词汇
雅思分类词汇:教育篇
雅思词汇:信用卡相关用语
雅思词汇:交通和交通工具(上)
雅思听力常考场景单词短语分类
雅思分类词汇:交通相关词汇
雅思词汇:各国货币
雅思单词记忆方法谈(英)
雅思口语分类词汇--味道、餐厅
雅思听力场景,词汇:选课场景
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