17. The following appeared in an article in a consumer-products magazine.
Two of todays best-selling brands of full-strength prescription medication for the relief of excess stomach acid, Acid-Ease and Pepticaid, are now available in milder nonprescription forms. Doctors have written 76 million more prescriptions for full-strength Acid-Ease than for full-strength Pepticaid. So people who need an effective but milder nonprescription medication for the relief of excess stomach acid should choose Acid-Ease.
Discuss how well reasoned... etc.
This ad recommends non-prescription Acid-Ease over non-prescription Pepticaid for relief of excess stomach acid. The only reason offered is that doctors have written 76 million more prescriptions for the full-strength prescription form of Acid-Ease than for full-strength Pepticaid. While this reason is relevant, and provides some grounds for preferring Acid-Ease over Pepticaid, it is insufficient as it stands because it depends on three unwarranted assumptions.
The first assumption is that the prescription form of Acid-Ease is more popular among doctors. But this might not be the case, even though doctors have written 76 million more prescriptions for Acid-Ease. Acid-Ease may have been available for several more years than Pepticaid; and in the years when both products were available, Pepticaid might have actually been prescribed more often than Acid-Ease.
The second assumption is that doctors prefer the prescription form of Acid-Ease for the reason that it is in fact more effective at relieving excess stomach acid. However, doctors may have preferred Acid-Ease for reasons other than its effectiveness. Perhaps Acid-Ease is produced by a larger, more familiar drug company or by one that distributes more free samples. For that matter, the medical community may have simply been mistaken in thinking that Acid-Ease was more effective. In short, the number of prescriptions by itself is not conclusive as to whether one product is actually better than another.
The third assumption is that the milder non-prescription forms of Acid-Ease and Pepticaid will be analogous to the full-strength prescription forms of each. But this might not be the case. Suppose for the moment that the greater effectiveness of prescription Acid-Ease has been established; even so, the non-prescription form might not measure up to non-prescription Pepticaid. This fact must be established independently.
In conclusion, this ad does not provide enough support for its recommending non-prescription Acid-Ease over non-prescription Pepticaid. To strengthen its argument, the promoter of Acid-Ease would have to show that the comparison between the number of prescriptions is based on the same time period; its effectiveness is the main reason more doctors have prescribed it, and the comparative effectiveness of the two non-prescription forms is analogous to that of the prescription forms.
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit1《Festivals around the world》(新人教版)
2017届高考英语一轮复习夯实练习:选修6U3《A healthy life》(新人教版含解析)
2017届高考英语一轮复习夯实练习:必修5U1《Great Scientists》(新人教版含解析)
2017届高考英语一轮复习夯实练习:选修8U4《Pygmalion》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit5《Canada-The True North》(新人教版)
2017届高考英语一轮复习夯实练习:必修4U4《Body Language》(新人教版含解析)
川普提名的国家情报总监将俄罗斯列为威胁
2017届高考英语一轮复习夯实练习:必修5U5《First aid》(新人教版含解析)
2017届高考英语一轮复习夯实练习:选修7U2《Robots》(新人教版含解析)
2017届高考英语一轮复习夯实练习:选修8U3《Inventors and inventions》(新人教版含解析)
网络空间国际合作战略(全文)
2017届高考英语一轮复习夯实练习:选修7U4《Sharing》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修3 Unit3《The Million Pound Bank Note》(新人教版)
2017届高考英语一轮复习夯实练习:必修4U1《Women of achievement》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修2 Unit1《 Cultural relics》(新人教版)
体坛英语资讯:Chinese teams dominate AFC Champions League Match day 2
2017届高考英语一轮复习夯实练习:必修5U3《Life in the future》(新人教版含解析)
2017届高考英语一轮复习夯实练习:必修4U2《Working the land》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修2 Unit3《Computers》(新人教版)
2017届高考英语一轮复习夯实练习:选修8U2《Cloning》(新人教版含解析)
不喜欢被领导?你适合去这家瑞典公司
2017届高考英语一轮复习夯实练习:选修6U4《Global warming》(新人教版含解析)
国内英语资讯: Chinese peacekeepers complete UN mission in Liberia
2017届高考英语一轮复习夯实练习:选修7U1《Living well》(新人教版含解析)
2017届高考英语一轮复习夯实练习:必修4U5《Theme parks》(新人教版含解析)
(新课标地区)2017届高考英语一轮复习课件:必修2 Unit5《Music》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修4 Unit1《Women of achievement》(新人教版)
(新课标地区)2017届高考英语一轮复习课件:必修4 Unit2《Working the land》(新人教版)
2017届高考英语一轮复习夯实练习:选修6U2《Poems》(新人教版含解析)
体坛英语资讯:Peles son released from jail amid appeal
| 不限 |
| 英语教案 |
| 英语课件 |
| 英语试题 |
| 不限 |
| 不限 |
| 上册 |
| 下册 |
| 不限 |