The conclusion of this argument is that advertising the reduced price of selected items in the Daily Gazette will result in increased sales overall. To support it, the author cites an informal poll conducted by sales clerks when customers purchased advertised items. Each time one or more of the advertised items was sold, the clerks asked whether the customer had read the ad. It turned out that two-thirds of 200 shoppers questioned said that they had read the ad. In addition, of those who reported reading the ad, more than half spent over $100 in the store. This argument is unconvincing for two reasons.
To begin with, the authors line of reasoning is that the advertisement was the cause of the purchase of the sale items. However, while the poll establishes a ion between reading the ad and purchasing sale items, and also indicates a correlation, though less significantly, between reading the ad and buying non-sale t does not establish a general causal relationship between these events. To establish this relationship, other factors that could bring about this result must be red and eliminated. For example, if the four days during which the poll was conducted preceded Thanksgiving and the advertised items were traditionally associated with this holiday, then the results of the poll would be extremely biased and unreliable.
Moreover, the author assumes that the poll indicates that advertising certain sale will cause a general increase in sales. But the poll does not even address the issue of increased overall sales; it informs us mainly that, of the people who purchased sales items, more had read the ad than not. A much clearer indicator of the ads effectiveness would be a comparison of overall sales on days the ad ran with overall sales on otherwise similar days when the ad did not run.
In sum, this argument is defective mainly because the poll does not support the conclusion that sales in general will increase when reduced-price products are advertised in the Daily Gazette. To strengthen the argument, the author must, at the very least, provide comparisons of overall sales reports as described above.
小编提醒:这些文章的价值不在于它们的语言表达,而在于它们提出的观点具有启发作用。考生们请不要背样文,应背写作模式及每篇的理由。
A few years ago, I took a sightseeing trip to Washington, 阅读理解答案
新春游戏:你能在这一群母鸡中找出公鸡吗?
国际英语资讯:Chinese leaders extend Spring Festival greetings
日本APA酒店向亚冬会承诺撤走右翼书籍
体坛英语资讯:China beat Ukraine 5-0 to win CFA Womens International football tournament
国内英语资讯: HK to return detained military vehicles to Singapore: customs
2017奥斯卡提名揭晓 《爱乐之城》获14项提名
体坛英语资讯:Red Star beats Panathinaikos for 7th consecutive Euroleague victory
想创业 听听马云的忠告
国内英语资讯: China questions U.S. duties on Chinese truck, bus tires
I wandered into the small store where I usually buy milk,阅读理解答案
《真实的人类》中7个常用的口语表达
体坛英语资讯:Robinho keen to impress in Colombia friendly
Hi, Janice,It’s been a month since I came to this school and I really 短文改错
三观不合怎么在一起 特朗普粉丝专属相亲网受追捧
白宫成金宫 特朗普把总统府邸装成啥样
Chinese workers who united the States
体坛英语资讯:CAS overturns ban on Belarus canoe team
春节黄金周出国游火爆 多地放松签证要求抢分蛋糕
新年英文祝福语集锦
如何保持好身材 How to Keep Good Body Shape
德国设计出反性侵内裤 价格昂贵多国抢购
国内英语资讯: China cuts retail fuel prices
世界首辆狗狗观光大巴亮相伦敦
武装分子袭击索马里酒店至少20人丧生
体坛英语资讯:Ex-Brazil midfielder Elias set for Sporting exit
在校大学生究竟该不该自主创业?
国际英语资讯:Italy hotel avalanche death toll rises to 24, 5 still missing
国际英语资讯:Arrest warrant issued against fugitive Brazilian millionaire
John graduated from a key university and he was very 完形填空答案
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |