People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
1. A) little
B) slowly
C) quick
D) radically
2. A) burst
B) explode
C) opened
D) disappeared
3. A) gained
B) made
C) lost
D) disappeared
4. A) emerged
B) merged
C) has combined
D) mixed
5. A) what
B) which
C) where
D) that
6. A) expand
B) to extend
C) expanded
D) extended
7. A) called
B) calling
C)to call
D) calling on
8. A) to
B) for
C) with
D) by
9. A) what
B) that
C) which
D) this
10. A) put off
B) canceling
C) destroyed
D) canceled
11. A) before
B) in advance
C) ahead of
D) later
12. A) introduced
B) brought in
C) taken in
D) adapted
13. A) advanced
B) before
C) ahead
D) prior to
14. A) lately
B) later
C) late
D) latter
15. A) despite of
B) despite
C) in spite
D) although
KEY: DACBD CADCD BAABB
Unit 1 Will people have robots Reading新目标
Unit 1 Will people have robots reading阅读课[下学期] 新目标
Unit 3 What were you doing when the UFO arrived[下学期] 新目标
Unit 2 What should I do Section A新目标
Unit 5 If you go to the party, youll have a great time新目标
Unit 6 I am more outgoing than my sister新目标
Unit 9 Where was he born SectionB Period2新目标
Unit 3 What were you doing when the UFO arrived下学期 新目标
Unit 3 What were you doing when the UFO arrived section A[下学期] 新目
Unit 6 I’m more outgoing than my sister新目标
Unit 7[下学期]section A 新目标
Unit 8 How was your school trip新目标
unit 1how often do you exercise[上学期]section A 新目标
Unit 5Can you come to my party新目标
Unit 6 I’m more outgoing than my sister. Section A 新目标
Unit 1 How often do you exercise SectionB[上学期] 新目标
Unit 5 Section
unit 1 How often do you excise sectionB新目标
Unit 7 How do you make a banana milk shake新目标
unit 1[上学期]Section A&B 新目标
Unit 2 what’s the matter
Unit 8 Section B
Unit 7 how do you make a milk shake
Unit 7 How do you make a banana milk shake[上学期]section A 新目标
Unit 7 would you mind turning down the music section A 新目标
unit 1how often do you exercise[上学期]section A 新目标(1)
unit 3 what were you doing when the UFO arrived( reading)[下学期] 新目标
Unit 7 Would you mind turning down the music Reading新目标
Unit 8 How was your school tripSection A
Unit 1 How often do you exercise self check[上学期] 新目标
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