Directions: For this part, you are allowed 30 minutes to write a composition on the topic Commercialization of Campus Music. You should write at least 120 words, and base your composition on the outline below: 1)近年来校园音乐逐渐走向商业化,由企业发起主办的大学生音乐节、校园歌手大赛层出不穷 2)导致这种现象的原因是什么 3)这种现象可能带来的影响 【思路点拨】 本题属于提纲式文字命题。提纲第1点指 出一种现象,提纲第2点要求分析导致这种现象的原因,提纲第3点要 求说明该现象可能带来的影响,由此可推知本文应为现象解释型作文。 根据所给提纲,本文应包含如下内容:描述近年来企业热衷于举办大学生音乐节、校园歌手大赛的现象; 分析导致这种现象的原因;说明该现象可能带来的影响。 Commercialization of Campus Music In recent years, campus music has been commercialized gradually. More and more enterprises are interested in being the sponsors of college music festivals or award competitions of campus singers. Campus singers and songs are not confined to college campus any more but being pushed to the market gradually. The following factors can account for this phenomenon. On the one hand, some enterprises paying more attention to campus music is out of their sense of commitment to the society. They want to set healthy enterprise images before the public. On the other hand, nowadays entertainment marketing is very popular. Enterprises want to utilize entertainment activities to improve their notability and influence. College students, as the focus of the whole society, are a good choice for these enterprises. Of course, these musical activities have brought more chances for campus singers to show their talents to the public. Besides, campus songs have gotten more wide spreading. However, commercialization of campus music to some extent reduces its uniqueness. Induced by fame and wealth, some campus singers try to cater to the tastes of the public and lost their own styles gradually. Therefore, in order to make campus music develop more healthily, both the sponsors of music activities and our campus singers should pay more attention on music itself but not profits.
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