We are surrounded by all kinds of advertising, which significantly influence our lives. Do the positive effects of advertising outweigh its negative effects? (2011年6月25日A类)
It is not uncommon today for people to find our life penetrated with varying varieties of advertisements everywhere. Some people assert advertising exerts more detrimental effects than beneficial ones on peoples life, but I tend to disagree.
The reason that advertising brings about more benefits involve the recognition that advertisements could help disseminate information about a substantial number of products so that customers could spend less time to learn about the products and easily select which one they really prefer to purchase. Because of this, it is less likely for consumers to waste money. Another significant consideration about how people benefit from advertising is that it could also encourage the publics consumption, thereby stimulating and enhancing the economy in this region, for a sizeable percentage of consumers might not realize what they need prior to seeing the advertisements and are not intent to buy them.
However, it is undeniable that almost all commercials aim at gaining more profits through promoting the products, thus, there could be a host of misleading information in the advertisements that induces consumers to purchase something of lower quality which would result in injuries and even death. But governments have already been concerned about this issue and drafted stringent regulations to help get rid of this phenomenon while individuals tend to be more rational about consumption, therefore, impulsive consumption might barely happen.
In conclusion, I tend to argue that commercials spark off far more blessings than curses in present day society. Not only could they help producers promote products but also facilitate consumers to choose what they really need. Though there might be false and fictious information in advertising, people could probably avoid it.
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