职场英语：刷微博也能找到满意工作

Social Media is a great tool to assist you in Career Development and help you in getting a new job.Here are 4 great tips to boost your Career with Social Media:

社交媒体是你职业发展的好帮手，还能帮你找到一份新工作。以下四个方法告诉你如何利用社交媒体来促进职业发展。

1.Build your brand. Establish a brand for yourself online — when people browse your social media presence, they will get a sense of your expertise. In other words, don’t try to be a generalist. Figure out what niche you want to occupy, and build your brand around that.

1.建立你的职业品牌。在网络上为自己建立一个职业品牌——当人们浏览你的社交媒体主页时，他们就能知道你的专长。换句话说，不要想方设法令自己显得像个多面手，而应该想清楚你想担任什么职位，据此来建立你的职业品牌。

2. Create reusable content. Create content that others can forward, share, repost, and retweet. The meat and potatoes of your strategy should be creating meaningful, interesting content that people will want to read and share — not because of who you are, but because of what you say.

2.创作一些会被转发的内容。创作一些会被人们转发和分享的内容。这条策略中最基本的要点在于，创作人们有兴趣阅读和分享的东西(要有意义还要生动有趣)，让大家并不因为你是谁而因为你说的话而转发。

3. Don’t claim to be an expert. There’s nothing more repellent than someone who broadcasts his or her domain mastery in explicit terms. Instead, be humble but demonstrate your expertise with that knowledge and insight you share.

3.不要号称专家。再没有什么比看到某人明摆着宣扬自己在某领域的专长更令人讨厌的了!相反，你应该在保持谦逊的同时利用你分享的知识和见解证明你的专业能力。

4. Mix business with pleasure. Contrary to popular advice, it is okay to mix personal social media profile with the business one. That said, you should ensure that whatever personal elements you blend into your professional profile supports your career aspirations and doesn’t damage your perception as a professional.

4.把工作和娱乐结合起来。与一般的观点不同，将个人社交媒体信息融入你的商用账号里是完全可以的。但是无论你加入何种个人因素，它必须有益于你的职业发展并且不会有损你作为专业人员的形象。