2014届高考英语一轮复习话题阅读素材60
What Do You Know about Google? Just a few years back, the word Google existed as the name of a cartoon character (Barney Google) and possibly among the random phonemes mumbled by toddlers. Today, one would be hard-pressed to find a person who hasn't heard of the search engine that bears this name. The word Google is a variant on the Google (10^100), a term coined by the 9-year-old nephew of American mathematician Edward Kasner, who asked him to think of a name for a very large number.
The word Googolplex is the numeral that represents 10^googol. And perhaps not oddly, the word Googleplex is also now in play. Within a few short years Google has become the top search engine in the world and has earned the most esteemed privilege in contemporary pop culture -- it has became a verb. ("I googled you and found out you were lying to me about your Ph.D. And you have a prison record!"). It is interesting to note that Google is fighting in the courts to keep its name out of the dictionary, much as Xerox fights to keep its name from being used as an equivalent to photocopying. The legal concept in a nutshell: As the name becomes more commonly used, it becomes less of a brand, detracting from its proprietary nature. Google has also spawned products, projects concepts, and imitations galore. It is safe to say that Google is not just an Internet search engine, but has become something of a phenomenon. Google stores a copy of every web page, except images, that it finds while spidering the web.
Google does ALL this magic with just cheap PC servers. Google's data centers include a lot of the same equipment and software found in traditional IT data centers. For example, Google has a supercomputer based on hundreds of Intel's advanced 64-bit Itanium microprocessors. Google sees itself as a hard-core engineer culture that has virtually no managerial controls. Engineers work in teams but no one is there to control or set their projects. There is no management of the engineers. Google publishes pages of content and sells ads on those pages. That's very traditional newspaper or magazine business model, except that Google uses machines to harvest and publish the content instead of using editors, reporters, copy editors, etc. Google News is an engineering solution. Advertising is also harvested by machines, running a simple auction system between advertisers. And the distribution channel is the global computer network of the Internet. It's a very efficient business process, but it is a media business process. Yahoo, however, clearly thinks of itself as a media company. It is full of media professionals, and the business is handled by people who know how to run a large media company. Yet at Google, there NO media professionals! They've done well so far, no one would disagree, but can computer engineers grow a media business? This could be Google's Achilles' heel.
国际英语资讯:Iran wraps up large-scale military drills aiming at offensive tactics
国际英语资讯:Finland, Sweden hold top level meetings in Helsinki
The Meaning of Study 学习的意义
国内英语资讯:Political advisors call for enhanced protection of intellectual property rights
禁止学生说中文?杜克大学涉事助理教授已辞职
体坛英语资讯:Norwegian ace Ostberg to challenge Kenyas Baryan for African Rally crown
国内英语资讯:Xi extends Spring Festival greetings to non-Communist parties, personages
国内英语资讯:Chinese, Vietnamese presidents exchange greetings ahead of lunar new year
国际英语资讯:15 Palestinians injured in clashes with Israeli soldiers in northern Gaza
体坛英语资讯:XV Christmas International Amateur Ice Hockey Tournament kicks off in Minsk
国际英语资讯:Poland marks 74th anniversary of Auschwitz death camp liberation
国内英语资讯:China tests new generation of faster, bigger maglev
国内英语资讯:Xi and his wife meet senior DPRK official, watch art performance
LV首次推出了无线耳机,这是要进军音频市场?
辨别假笑其实并不难
国际英语资讯:Singaporean health minister apologizes for data leakage of 14,200 with HIV
日本为了鼓励生育已经疯了,DNA配对相亲
国内英语资讯:Chinese State Councilor meets Sudanese presidential envoy
爱就在你手中
荷兰一家公司拟送孕妇去太空生孩子
国际英语资讯:Spotlight: Anxiety lingers among U.S. federal employees as govt temporarily reopens
国际英语资讯:S. Koreas symbolic WWII sex slavery victim dies, surviving victims fall to 23
体坛英语资讯:UAE coach Zaccheroni confident of winning AFC Asian Cup opener
国际英语资讯:UN official monitoring cease-fire arrives in Yemeni rebel-held capital
国际英语资讯:Iran has no plan to boost range of missiles: official
My View on Fairy Tales 对童话的看法
《黑豹》夺得演员工会奖最高奖项 原班人马或将回归拍续集
国际英语资讯:U.S.-led shelling kills 42 civilians, IS militants in eastern Syria
国内英语资讯:Charity foundation spent over 250 mln yuan fighting poverty in 2018
外国明星在中国电影里飙演技,谁演得最好?
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |