The secret of success in electronic commerce lies in placing a new emphasis on a well-established area. That area is customer service, which is now the only point of(19)between a business and the buying public.
There are a number of factors in a real-world shop that (20) peoples perceptions of a business: these (21)the location and the appearance of the premises,the quality and the pricing of the merchandise or services’and the behaviour of the staff.
However, if a company is trying to make a good impression with online customers,most of these factors do not
(22) a part. In the(23) of these factors, theway customers are (24) when they have a reason to call has a fundamentaleffect on a companys ability to retain them as customers. Even more than regular telephone or in-person customers, web customers are impatient,easily frustrated andalways conscious that they have other places where they can (25) their business.Preventing them from doing that means meeting them on their own(26)andproviding them with what they want.
This necessity, in(27),means that companies that sell over the net must getback-end functions right. Imposing(28)requirements on customers will notwork; a business that (29) on customers emailing for assistance instead of usingthe phone, for example, will lose repeat custom.
If the phone is used, it must be answered (30), and the staff should look forways of helping even the most awkward customers(31), as is more usual,trying to find some(32)to blame the customer for any problem.
An important,final point is that it is vital that all addresses,web links and phonenumbers work properly and efficiently. This ought to(33)without saying.Experience,however, shows that it does not.
雅思大作文高频题目:环境
雅思学术类大作文题库:全球化类
雅思大作文高频题目:犯罪
雅思写作话题分析:媒体与广告
雅思大作文写作方法:推理
雅思写作范文:改善环境质量
雅思写作思路详解:生活方式
雅思写作话题分析:环境
雅思7分考生谈写作备考心得
雅思写作范文:职业运动员
雅思大作文6分范文评析
雅思写作范文:罪犯criminals
雅思写作范文:离婚率
雅思大作文4分范文评析
雅思写作高分模板9个:分析型+一面倒
雅思写作练习题8道
雅思写作“顺序路标词”表达
雅思大作文练习题目10道
雅思大作文练习题目30题(A类)
雅思大作文7.5分范文评析
雅思写作范文:Building
雅思大作文高频题目:全球化
雅思小作文中如何表达变化?
雅思大作文5分范文评析
浅谈雅思写作的词汇语法多样性
雅思写作范文:年轻人的行为
10道雅思大作文写作题目
雅思大作文高频题目:媒体
雅思写作的七种表达句式
G类雅思写作范文:便利商店
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |