The secret of success in electronic commerce lies in placing a new emphasis on a well-established area. That area is customer service, which is now the only point of(19)between a business and the buying public.
There are a number of factors in a real-world shop that (20) peoples perceptions of a business: these (21)the location and the appearance of the premises,the quality and the pricing of the merchandise or services’and the behaviour of the staff.
However, if a company is trying to make a good impression with online customers,most of these factors do not
(22) a part. In the(23) of these factors, theway customers are (24) when they have a reason to call has a fundamentaleffect on a companys ability to retain them as customers. Even more than regular telephone or in-person customers, web customers are impatient,easily frustrated andalways conscious that they have other places where they can (25) their business.Preventing them from doing that means meeting them on their own(26)andproviding them with what they want.
This necessity, in(27),means that companies that sell over the net must getback-end functions right. Imposing(28)requirements on customers will notwork; a business that (29) on customers emailing for assistance instead of usingthe phone, for example, will lose repeat custom.
If the phone is used, it must be answered (30), and the staff should look forways of helping even the most awkward customers(31), as is more usual,trying to find some(32)to blame the customer for any problem.
An important,final point is that it is vital that all addresses,web links and phonenumbers work properly and efficiently. This ought to(33)without saying.Experience,however, shows that it does not.
大学英语四级写作方法:同位结构
英语写作中的排比句parallelism
英语写作范文:对立观点型(2)
英语写作范文:解决问题型(3)
四级作文预测:大学生应打击犯罪行为吗?
英语四级考试CET3写作经典句子(1)
英语四级写作素材积累:常用词用法解析(1)
英语写作头尾万能句型
英语四级作文预测:兴趣还是工资重要
英语四级作文冲刺大集合
四级作文预测范文:微博的流行
英语写作:命题形式和评分原则
英语四级写作得分关键点解析
英语四级作文预测:养宠物
英语热点作文:外貌比能力更重要吗?
英语四级考场写作应急方略
英语四级作文预测:大学生应独自生活吗?
英语四级写作命题形式和评分原则
英语四级级写作:热点话题经典收尾
英语写作范文:对立观点型(5)
英语四级考试CET3写作经典句子(3)
四级作文预测:女大学生找工作难
大学英语四级作文参考范文
英语四级考试CET3写作经典句子(2)
英语四级写作素材积累:常用词用法解析(4)
英语四级热点范文:大学生是否需要写毕业论文?
英语分类范文:解决问题型(5)
英语四级写作需克服的难题:处于被动危害大
英语四级预测作文:大学毕业生择业情况
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