Television-----the most pervasive and persuasive of modern technologies, marked by rapid change and growth-is moving into a new era, an era of extraordinary sophistication and versatility, which promises to reshape our lives and our world. It is an electronic revolution of sorts, made possible by the marriage of television and computer technologies.
The word television, derived from its Greek and Latin roots, can literally be interpreted as sight from a distance. Very simply put, it works in this way: through a sophisticated system of electronics, television provides the capability of converting an image into electronic impulses, which can be sent through a wire or cable. These impulses, when fed into a receiver , can then be electronically reconstituted into that same image.
Television is more than just an electronic system, however. It is a means of expression, as well as a vehicle for communication, and as such becomes a powerful tool for reaching other human beings.
The field of television can be divided into two categories determined by its means of transmission. First, there is broadcast television, which reaches the masses through broad-based airwave transmission of television signals. Second, there is nonbroadcast television, which provides for the needs of individuals or specific interest groups through controlled transmission techniques.
Traditionally, television has been a medium of the masses. We are most familiar with broadcast television because it has been with us for about thirty-seven years in a form similar to what exists today. During those years, it has been controlled, for the most part, by the broadcast networks, ABC, NBC, and CBS, who have been the major purveyors of news, information, and entertainment. These giants of broadcasting have actually shaped not only television but our perception of it as well. We have come to look upon the picture tube as a source of entertainment, placing our role in this dynamic medium as the passive viewer.
体坛英语资讯:Los Angeles Angles pitcher killed in car crash
体坛英语资讯:Jiao Liuyang sweeps 3 butterfly titles with 2 Asian records
体坛英语资讯:S. Williams upset in opening round of Andalucia Tennis Championships
体坛英语资讯:Spaniard Blanco beats 50m butterfly world record
体坛英语资讯:FIFA to earn 25 bln rand from World Cup TV rights
体坛英语资讯:Higuain believes Barcelona can win treble
体坛英语资讯:As China won all, Chinese official worried about table tennis Olympic future
体坛英语资讯:Barcelona, Real Madrid both win again in Spains Primera Liga
体坛英语资讯:Chinese player tries luck in Argentine soccer club
体坛英语资讯:Australias rugby player Mackay succumbs in hospital
体坛英语资讯:Jordon heads Naismith Memorial Basketball Hall of fame, 2009
体坛英语资讯:Injured Iverson to miss remainder of NBA season
体坛英语资讯:Robinho cleared of rape charges
体坛英语资讯:Maradona slams talk of Argentine coaching team spat
体坛英语资讯:Real Madrid win controversial epic against Getafe
体坛英语资讯:Ding wins thriller in snooker worlds
体坛英语资讯:Teenager Azarenka beats Serena to win Miami WTA title
体坛英语资讯:Barcelona, Real Madrid at home in Spains match day 30
体坛英语资讯:Chelsea overcome Arsenal to reach FA Cup final
体坛英语资讯:AC Milan wins friendly match against Hungarys league selection
体坛英语资讯:Hamburg suffers setback in title competition
体坛英语资讯:Ecuadorian footballer tests positive for marijuana
体坛英语资讯:Barcelona hammers Sevilla to hand perfect repost to Real Madrid
体坛英语资讯:Spains Nadal wins fifth consecutive Monte Carlo tennis Cup
体坛英语资讯:Briton McIlroy leads teenage parade
体坛英语资讯:Hertha, Hamburg edge rivals to stay in Bundesliga title race
体坛英语资讯:Gao Hongbo named head coach of Chinese national team
体坛英语资讯:Real Madrid beats Valladolid 2-0
体坛英语资讯:Piturca sacked as Romanias national soccer team coach
体坛英语资讯:Robles plans 110m hurdles record at Czech Golden Spike again
| 不限 |
| 英语教案 |
| 英语课件 |
| 英语试题 |
| 不限 |
| 不限 |
| 上册 |
| 下册 |
| 不限 |