Television-----the most pervasive and persuasive of modern technologies, marked by rapid change and growth-is moving into a new era, an era of extraordinary sophistication and versatility, which promises to reshape our lives and our world. It is an electronic revolution of sorts, made possible by the marriage of television and computer technologies.
The word television, derived from its Greek and Latin roots, can literally be interpreted as sight from a distance. Very simply put, it works in this way: through a sophisticated system of electronics, television provides the capability of converting an image into electronic impulses, which can be sent through a wire or cable. These impulses, when fed into a receiver , can then be electronically reconstituted into that same image.
Television is more than just an electronic system, however. It is a means of expression, as well as a vehicle for communication, and as such becomes a powerful tool for reaching other human beings.
The field of television can be divided into two categories determined by its means of transmission. First, there is broadcast television, which reaches the masses through broad-based airwave transmission of television signals. Second, there is nonbroadcast television, which provides for the needs of individuals or specific interest groups through controlled transmission techniques.
Traditionally, television has been a medium of the masses. We are most familiar with broadcast television because it has been with us for about thirty-seven years in a form similar to what exists today. During those years, it has been controlled, for the most part, by the broadcast networks, ABC, NBC, and CBS, who have been the major purveyors of news, information, and entertainment. These giants of broadcasting have actually shaped not only television but our perception of it as well. We have come to look upon the picture tube as a source of entertainment, placing our role in this dynamic medium as the passive viewer.
北京课改版英语九年《Unit 18 Revision Two》word练习题
北京课改版英语九年《Unit 13 William Shakespeare》word练习题
北京课改版英语九年《Unit 17 The Last English Class》word练习题
北京课改版英语九年《Unit 6 Let’s Learn Chinese》word同步检测
鲁教版英语九年《Unit 4 When was it invented》word单元测试(B卷)
鲁教版英语九年《Unit 6 By the time I got outside》word单元测试
北京课改版英语九年《Unit 16 An English Camp》word同步检测
北师大版九年级英语单元测试-Unit 3
北京课改版英语九年《Unit 13 William Shakespeare》word综合检测题
北京课改版英语九年《Unit 2 Body language》word练习题
北京课改版英语九年《Unit 18 Revision Two》word综合检测题
北京课改版英语九年《Unit 12 At the Zoo》word综合检测题
北京课改版英语九年《Unit 5 The Forbidden City》word同步检测
北师大版九年级英语单元测试-Unit 5
鲁教版英语九年《Unit 4 When was it invented》word单元检测题
北京课改版英语九年《Unit 4 Michael Jordan》word同步检测
北京课改版英语九年《Unit 7 Garage Sale》word同步检测
鲁教版英语九年《Unit 3 We’re trying to save the manatees》word单元检测
北京课改版英语九年《Unit 2 Body language》word同步检测
北京课改版英语九年《Unit 2 Body Language》word单元练习
鲁教版英语九年《Unit 2 It must belong to Carla》word单元测试(6)
鲁教版英语九年《Unit 5 Could you please tell me where the restrooms are》word同步测试(二)
鲁教版英语九年《Unit 2 It must belong to Carla》word单元测试(4)
鲁教版英语九年《Unit 4 When was it invented》word单元测试(A卷)
北京课改版英语九年《Unit 9 Choices》word同步检测
北京课改版英语九年《Unit 15 Welcome to San Francisco》word同步检测
北京课改版英语九年《Unit 15 Welcome to San Francisco》word综合检测题
北京课改版英语九年《Unit 3 Happy Halloween》word同步检测
鲁教版英语九年《Unit 3 We’re trying to save the manatees》word单元测试(A卷)
北京课改版英语九年《Unit 13 William Shakespeare》word同步检测
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