为了方便广大考生更好的复习,综合整理了GMAT作文:Argument范文精选系列文章,以供各位考生考试复习参考,希望对考生复习有所帮助。
The customer-service division of Mammon Savings and Loan recommends that the best way for the bank to attract new customers and differentiate itself from its competitors is to improve its service to customersspecifically, by reducing waiting time in teller lines, opening for business 30 minutes earlier, and closing an hour later. These improvements, it is argued, will give the bank the edge over its competitors and make it appear more customer-friendly. For the most part this recommendation is well-reasoned; a few concerns must be addressed, however.
First, the author assumes that Mammons competitors are similar to Mammon in all respects other than the ones listed. In fact, Mammons competitors may be more conveniently located to customers, or offer other services or products on more attractive terms than Mammon. If so, Mammon may not gain the edge it seeks merely by enhancing certain services.
Secondly, the author assumes that the proposed improvements will sufficiently distinguish Mammon from its competitors. This is not necessarily the case. Mammons competitors may already offer, or may plan to offer, essentially the same customer-service features as those Mammon proposes for itself. If so, Mammon may not gain the edge it seeks merely by enhancing these services.
Thirdly, the author assumes that Mammon can offer these improved services without sacrificing any other current features that attract customers, in fact, Mammon may have to cut back other services or offer accounts on less attractive terms, all to compensate for the additional costs associated with the proposed improvements. By rendering its other features less attractive to customers, Mammon may not attain the competitive edge it seeks.
In conclusion, Mammons plan for attracting new customers and differentiating itself from its competitors is only modestly convincing. While improvements in customer service generally tend to enhance competitiveness, it is questionable whether the specific improvements advocated in the recommendation are broad enough to be effective.
小编提醒:考生们可在日常生活中多读范文,多练笔,培养出好的语感和逻辑,这样才能在考试中写出优秀的作文。
上一篇: GMAT考试常考科技词汇整理(7)
A cashless society 无现金社会
The university of life 生活经历
Pull something out of the hat 突施妙计
Get someone's goat 火冒三丈
The daily commute 每天上下班
Reunion? Count me out! 重聚? 别算上我!
To turn something upside down 把……翻个底朝天
Like reality, only better? 喜欢现实, 只会更好?
Is a game just a game? 游戏只是游戏吗?
The good of gardening 园艺疗法益心养神
Are you a team player? 你是一名具有团队精神的人吗?
Why do we laugh? 为什么我们会笑?
Too much stuff 物质主义和简约主义
Bored at work? Sue the boss! 工作无聊怪老板?
Until I'm blue in the face 任凭你磨破嘴皮
Are you addicted to your phone? 你是不是玩手机上瘾了?
Going forward 从今往后
The future of English 未来的英语语言变化
Brain training 如何训练大脑?
The last/final straw 忍无可忍,使人最终崩溃的一击
Would you let your baby sleep in a box? 你愿意让自己的宝宝在盒子里睡觉吗?
A recipe for disaster 后患无穷
In defence of shyness 为害羞的人辩护
Lights! Camera! English! 灯光,摄像机,英语!
Burn a hole in your pocket 有钱不花难受
Can a lie-in make you healthier? 睡懒觉能让你更健康?
It's on the cards 这件事十有八九会发生
Mobiles at the movies 在电影院里玩手机
Clean up your act 改邪归正
Old-school 老一套,老派