2017届高考英语（重庆专用）二轮精练：选修9 unit5 period 1

　　Unit 5 Inside advertising Period 1 Warming Up，Pre­reading & Reading

　　时间：45分钟

　　Ⅰ.介、副词填空

　　1. Do you know how many advertisements you are exposed________in your daily life?

　　2．________so many messages from advertisers filling our daily lives, it is important to understand how advertisements work.

　　3．Their money would be wasted if the message didn't reach its target audience，________other words the people the advertisement intends to persuade.

　　4．Researchers find out as much as possible about those in the target group, such as their likes and dislikes, and how the product would fit________their lives.

　　5．It appeals________people's desire to“fit in” and be part of the group.

　　6．You have to be a big corporation________a big budget to afford television ads.

　　7．Advertisements in newspapers，________the other hand, are much cheaper.

　　8．However, it would be no use advertising products on radio if the ad relies________visual effects.

　　9．Television adverts are great for generating emotional responses________a product, but magazines and newspapers can give more detail.

　　10．For example, no matter how good an ad for a car stereo system is, people who don't own cars are unlikely to run________and buy one.

　　答案　1.to　2.With　3.in　4.into　5.to　6.with　7.on

　　8．on　9.to　10.out

　　Ⅱ.单词拼写

　　1. This information then forms the b________for decisions about what type of advertising techniques to use with this group.

　　2．Some adverts, like the environmental protection advertisement below, appeal to our conscience or our desire to be w________citizens.

　　3．It was just a c________remark－I wasn't serious.

　　4．At the meeting，the proposal has g________a lot of interest.

　　5．His c________troubled him after he took the money.

　　6．I'll keep you i________.

　　7．The news is often heard ________(广播)over the radio.

　　8．He has had no ________(回应)to my letter.

　　9．Don't achieve speed at the ________(代价)of accuracy.

　　10．Mindless violence ________(成为特色)in too many television programs.

　　答案　1.basis　2.worthy　3.casual　4.generated　5.conscience　6.informed　7.broadcast/broadcasted　8.response

　　9．expense　10.features

　　Ⅲ.翻译与仿写

　　1. However, it would be no use advertising products on radio if the ad relies on visual effects.

　　翻译：________________________________________________________________________

　　仿写：我认为继续下去没有用处。

　　________________________________________________________________________

　　2. However good an advertisement is, people are unlikely to be persuaded if the product is unsuitable for them.

　　翻译：________________________________________________________________________

　　仿写：无论多难我都要解决这一问题。

　　________________________________________________________________________

　　3. With so many messages from advertisers filling our daily lives, it is important to understand how advertisements work.

　　翻译：________________________________________________________________________

　　仿写：有许多问题要解决，总统的日子会不好过。

　　________________________________________________________________________

　　4. Committee members recently appointed me their chairman and have asked me to tell you how much we all appreciate your donation.

　　翻译：________________________________________________________________________

　　仿写：我们指定我们的教室为晚会会场。

　　________________________________________________________________________

　　5. We consider your offer of help to be a lifesaver for many of these poor children and cannot thank you enough.

　　翻译：________________________________________________________________________

　　仿写：你的话使我如释重负。让我怎么感谢你好呢？

　　________________________________________________________________________

　　答案　1. 但是如果一则广告要依靠视觉效果，那么它在收音机里播出就毫无意义。

　　I don't think it's any use going any further.

　　2. 一则广告无论制作得多好，如果产品不合适，也不可能使人信服。

　　I will work out the problem, however difficult it is.

　　3. 我们的日常生活中充满了众多的广告信息，可见了解广告如何发挥作用是很重要的事情。

　　With many problems to settle, the president will have a hard time.

　　4. 委员会最近任命我为主席，并让我代为转达我们对您慷慨捐赠的感激之情。

　　We appointed our classroom as the place for the party.

　　5. 我们认为您的捐赠对这些穷苦孩子是及时雨，真是不知如何表达我们的感谢。

　　Your words have taken a burden off my mind. How can I thank you enough?

　　Ⅳ.语篇填词

　　An advertisement is a message or an announcement that__1__or influences people.We can know many messages from__2__on buses and__3__，on trains and in train stations and so on.Adverts are not only made or paid for by business，but also by__4__，organizations and__5__that wish to inform or educate the public.

　　Advertisers must identify their__6__audience and find out the product would__7__their lives.The ad __8__people's desire to fit in and be part of the group.Advertisers must also consider which media are most__9__for their product and which their target group is most likely to see or hear.Would really good advertising persuade you to buy products and services you are not interested in or__10__？

　　答案　1.informs　2.adverts　3.billboards　4.individuals

　　5．associations　6.target　7.fit into　8.appeals to　9.appropriate　10.have no use for

　　Ⅴ.单项填空

　　1. —Which team is________to win the race?

　　—In my opinion，it is________for our team to win.

　　A．probable；likely

　　B．possible；probable

　　C．possible；likely

　　D．likely；possible

　　解析　which team 作主语，只能选用likely。第二个空为It's possible for sb to do sth句型。

　　答案　D

　　2．Parents________much importance to education.They will do their best to give their children that priceless gift.

　　A．attach

　　B．pay

　　C．link

　　D．apply

　　解析　句意：父母认为教育很重要。他们会尽全力给他们的孩子那份无价的礼物。考查动词短语搭配。attach much importance to...认为……很重要；link...to...把……与……联系起来；apply...to运用，应用。

　　答案　A

　　3．As a new graduate，he doesn't know________it takes to start a business here.

　　A．how

　　B．what

　　C．when

　　D．which

　　解析　考查名词性从句。句意：刚刚毕业，他不知道在这里开公司需要些什么。根据句子结构可知动词take缺少宾语；what在名词性从句中可作主语、表语、宾语。故B项正确。

　　答案　B

　　4．I have told you the truth，________I keep repeating it?

　　A．Must

　　B．Can

　　C．May

　　D．Will

　　解析　句意：我已经告诉你实情了。非要我一遍遍重复吗？考查情态动词。must表示对方的行为使说话人不满或懊恼，意为“偏要”。can，may用在句首表请求或疑问。

　　答案　A

　　5．Dina，________for months to find a job as a waitress，finally took a position at a local advertising agency.

　　A．struggling

　　B．struggled

　　C．having struggled

　　D．to struggle

　　解析　句意：几个月以来，Dina一直努力想找一份女服务员的工作，最终她在一家广告代理处谋到了一个职位。考查非谓语动词作状语。设空处与句子主语为逻辑上的主谓关系，排除B项；不定式作状语一般表目的，排除D项；C项所表示的动作已经发生或先于谓语动作发生。根据句意选C项。

　　答案　C

　　6. In the reading room, we found her________at the desk, with her attention________on a book.

　　A．sitting; fixing

　　B．to sit; fixed

　　C．seating；fixing

　　D．seated; fixed

　　解析　句意：在阅览室里，我们发现她正坐在桌边，专心致志地看书。seated作her的补足语，fixed在with复合结构中作补足语。

　　答案　D

　　7. Sometimes we are asked________the likely result of an action will be.

　　A．that we think

　　B．what we think

　　C．what do we think

　　D．that what we think

　　解析　句意：有时我们被问及行动可能出现的结果。空格处为are asked的宾语，从句不用倒装，排除C项，疑问词要放在前边，不用that，排除A、D两项。

　　答案　B

　　8. When you want to write a person's biography(传记), you must find out________about his or her life.

　　A．as many as you can

　　B．as much as you can

　　C．as possible as you can

　　D．as complete as possible

　　解析　句意：当你打算写个人传记的时候，必须尽量多地找到有关他的资料。用as much as one can。

　　答案　B

　　9. Yesterday she sold her car，________she bought a month ago.

　　A．when

　　B．where

　　C．that

　　D．which

　　解析　句意：昨天她卖了车，那车是她一个月前买的。which引导非限制性定语从句，且在从句中作宾语。

　　答案　D

　　10. There are________words in English that came from other languages.

　　A．a good many of

　　B．a great deal of

　　C．a great many of

　　D．a large number of

　　解析　句意：有许多英语单词来自于外来语。a large number of相当于a good/great many，意为“许多”，修饰可数名词复数。当A、C两项后接的名词前有限定词时，才需接介词of；B项修饰不可数名词。

　　答案　D

　　Ⅵ.完形填空

　　There are about fifteen hundred languages in the world. But only a few of them are very__1__. English is one of them. Many people__2__it, not only in England and the USA, but in other parts of the world. About 20 million speak it__3__their native language. It is difficult to say how many people are learning it as a__4__language. Many millions are__5__to do so.

　　Is it easy or difficult to learn English? Different people may have different__6__. Have you ever__7__such advertisements(广告) in the newspapers or magazines? “Learn English in six weeks, or your__8__back...“Of course, it never__9__quite like this.

　　The only language that seems easy to learn is the mother tongue.We should__10__that we all learned our own language well when we were__11__. If we could learn English in the same way, it would not seem so difficult.__12__what a small child does. He listens to what people say. He__13__what he hears. When he is using the language, taking in it，__14__all the time, just imagine how much__15__that he gets!

　　So it is__16__to say that learning English is easy__17__a good command(掌握)of English depends on(取决于) a lot of practice. And practice needs great effort(努力) and__18__much time.

　　Sometimes teachers, records, tapes, books, and dictionaries will__19__. But they can't do the student's __20__for him.

　　1．A.difficult

　　B．important

　　C．easy

　　D．interesting

　　解析　由下文对英语的介绍可知此处意为：只有其中的几种语言是非常“重要的”。

　　答案　B

　　2．A.learn

　　B．try

　　C．understand

　　D．use

　　解析　根据文意，此处表达的是“很多人使用它”。

　　答案　D

　　3．A.as

　　B．for

　　C．with

　　D．like

　　解析　as为介词，意为“作为”，符合句意。

　　答案　A

　　4．A.good

　　B．foreign

　　C．useful

　　D．own

　　解析　与上文的native相对。很难说有多少人正在把它作为一门“外语”来学习。

　　答案　B

　　5．A.learning

　　B．enjoying

　　C．trying

　　D．liking

　　解析　很多人正在努力去学英语。try to do sth意为“尽力去做某事”。

　　答案　C

　　6．A.questions

　　B．problems

　　C．ideas

　　D．answers

　　解析　与前面的问句相呼应，不同的人有不同的回答。

　　答案　D

　　7．A.found

　　B．watched

　　C．noticed

　　D．known

　　解析　句意：你有没有注意到报纸上或杂志上的此类广告？

　　答案　C

　　8．A.knowledge

　　B．time

　　C．money D．English

　　解析　指广告内容“六周之内学会英语，否则退款”。

　　答案　C

　　9．A.happened

　　B．looked

　　C．seemed

　　D．felt

　　解析　指前面提到的承诺的事从来没有“发生”过。

　　答案　A

　　10．A.know

　　B．remember

　　C．understand

　　D．think

　　解析　用以提醒读者应该“记得……”。

　　答案　B

　　11．A.students

　　B．children

　　C．babies

　　D．parents

　　解析　还是“孩子的时候”，我们就都已经学会了自己的母语。

　　答案　B

　　12．A.Imagine

　　B．Learn

　　C．Copy

　　D．Follow

　　解析　“想一想”孩子是怎么做的吧。

　　答案　A

　　13．A.uses

　　B．enjoys

　　C．tries

　　D．finishes

　　解析　孩子先听别人说，然后“尝试”他所听到的事情。

　　答案　C

　　14．A.using

　　B．thinking

　　C．trying

　　D．practising

　　解析　指使用母语、说母语以及用母语“思考”。

　　答案　B

　　15．A.time

　　B．money

　　C．language

　　D．practice

　　解析　上文所提到的using，talking，thinking都是为掌握一种语言所做的练习。

　　答案　D

　　16．A.hard

　　B．easy

　　C．nice

　　D．clever

　　解析　很难说英语是很容易学的，因为熟练掌握英语要取决于大量的练习。

　　答案　A

　　17．A.because

　　B．for

　　C．when

　　D．before

　　解析　表示直接原因时应该使用because。

　　答案　A

　　18．A.uses

　　B．takes

　　C．wastes

　　D．spends

　　解析　take在此表示“花费”，spend的主语应该是人。

　　答案　B

　　19．A.do

　　B．try

　　C．help

　　D．learn

　　解析　help在此表示“起作用；有帮助”。

　　答案　C

　　20．A.work

　　B．study

　　C．homework

　　D．listening

　　解析　但它们代替不了学生应该做的事情。B、C、D三项只侧重了学生应该做的事情的某一方面。

　　答案　A