重庆合川区2017高考英语阅读理解九月指导题：5（含解析）

　　重庆合川区2017高考英语阅读理解九月指导题（五）及答案

　　2016高考训练题。阅读理解阅读下列短文，从每题所给的四个选项（A、B、C和D）中，选出最佳选项。Key responsibilities:

　　◆ Manage the whole marketing activities, i.e. brand building, market research and integrated-marketing functions.

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　　Develop and evaluate brand activities including the development of promotional activities, advertising and merchandising.

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　　Obtain market share by developing marketing plans and programs for key brands.

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　　Conduct market and product research; maintain data base by identifying and gathering marketing information.

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　　Understand market/competitor intelligence and cooperate with the sales teams in developing the appropriate marketing strategies.

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　　Keep contacts and exchange of information with regional operations on marketing issues.

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　　Participate in and contribute to the budget and business planning cycle.

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　　Supervise the project to establish company websites.

　　◆ Complete marketing department operational requirements by scheduling and assigning employees; develop, maintain, evaluate and lead the marketing team of pan-China.

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　　Serve as a member of the senior management team providing input and direction on the company’s strategic and operational goals and objects.

　　Requirements:

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　　University degree or above, MBA is a plus.

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　　At least Bi-lingual: Chinese and English, any other language is a plus.

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　　Strong wits and oral communication skills; analytic skill; active listening.

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　　Good at day to day lead and coach.

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　　More than 10 years working experience in sales and marketing of F&B industry, including at least 5 years management experience; professional in marketing function.

　　Employer introduction:

　　Summergate was established in 1999 to import, distribute and market some of the world’s best wines to the Chinese market. Today Summergate represents more than 60 wineries from 12 countries around the world.

　　With offices in Beijing, Shanghai; Shenzhen, Guangzhou, Macau and now Hong Kong, Summergate services the entire China market. We distribute and market our brands to all the major food and beverage operators in China, establishing solid business partnerships with national hotel groups as well as all China retail chains and fine dining western and Chinese restaurants.

　　1. According to the passage, the key responsibilities include ________.

　　A. taking charge of production work

　　B. working on training programs

　　C. maintaining data base of marketing information.

　　D. serving as a network technician

　　2. Which of the following is NOT a must as the requirements of the employee?

　　A. A degree of MBA.

　　B. Marketing experience.

　　C. Chinese and English.

　　D. Abilities of speech and listening.

　　3. What is the meaning of “F&B”?

　　A. Football and basketball.

　　B. Festival and business.

　　C. Fine and brand.

　　D. Food and beverage.

　　4. The passage is that ________.

　　A. Summergate promotes its brand

　　B. a company markets wines to Chinese

　　C. Summergate advertises for marketing manager

　　D. a company introduces its products to retail shops

　　参考答案1—4、CADC

　　高考英语冲刺阅读理解。

　　请认真阅读下列短文，从短文后各题所给的A、B、C、D四个选项中，选出最佳选项。

　　During times of trouble, Franklin Delano Roosevelt spoke from a small room without a fireplace in the White House basement to millions of Americans. In his calm and conversational manner, he reassured（使……恢复信心）the nation in the depths of the Great Depression（大萧条）and through a World War.

　　Saul Bellow described his own experience of listening to President Roosevelt, hold the nation together, using only a radio and the power of his personality.

　　“I can recall walking eastward on the Chicago Midway… drivers had pulled over, parking bumper to bumper, and turned on their radios to hear Roosevelt. They had rolled down the windows and opened the car doors. Everywhere the same voice, its odd Eastern accent, which in anyone else would have angered Midwesterners. You could follow without missing a single word as you walked by. You felt joined to these unknown drivers, men and women…”

　　The nation needed the assurance of those Fireside Chats, the first of which was delivered on March 12, 1933. Between a quarter and a third of the work force was unemployed. Every bank in America had been closed for at least eight days. It’s hard for us to imagine. It was the hardest time of the Great Depression.

　　The “Fireside” was symbolic（象征性的; most of the chats came from a small room in the White House basement. Frances Perkins, Roosevelt’s Secretary of Labor, described the change that would come over him just before the broadcasts: “His face would smile and light up as though he were actually sitting on the front porch(门廊) or in the parlor with them. People felt this, and came to respect and love him.”

　　In that first radio visit, Roosevelt began by explaining how the banking system worked: “When you put money in a bank, the bank does not place the money into a safe—deposit vault（金库房. It invests your money in many different forms of credit—bonds, mortgages.” He went on to announce that the banks would reopen the next day.

　　1. The main purpose of the article is to

　　.

　　A. give examples of the power of radio broadcasting

　　B. make people examine their attitudes toward money

　　C. suggest that Roosevelt was America’s greatest president

　　D. show how Roosevelt reassured Americans during hard times

　　答案解析：答案为D。本题为主旨大意题。纵观全文，本文主要讲述美国总统罗斯福在困难时期如何恢复人们的信心。第一段为本文的中心段落，后面的内容都是围绕本段展开。故答案为D。

　　2. According to the article, the Fireside Chats raised the hopes of Americans because President Roosevelt

　　.

　　A. spoke to them in a friendly and confident tone

　　B. explained to them how to invest their money

　　C. was open about his own fears for the country

　　D. used humor to draw their attention away from their problems

　　答案解析：答案为A。本文为细节题。从第一段的第二句话 “In his calm and conversational manner, ....”可知，与此意思最接近的就是选项A。

　　3. The name “Fireside Chats” was probably intended to

　　.

　　A. demand listeners to protect resources

　　B. encourage spirited discussion among listeners

　　C. request people to desire for hope and reassurance

　　D. persuade Americans to talk with their families

　　答案解析：答案为C。本题为细节题。从文章第四段首句 “The nation needed the assurance of those Fireside Chats, the first of which was delivered on March 12, 1933.”可知，Fireside Chats主要是帮助人们恢复希望和信心。故答案为C。

　　4. Saul Bellow’s description of his own experience of listening to President Roosevelt shows

　　.

　　A. how popular and encouraging Roosevelt’s Fireside Chats were

　　B. how easily Roosevelt’s Fireside Chats could be understood

　　C. what great interest general public took in national affairs

　　D. what a hard life Americans had in Great Depression

　　答案解析：答案为A。本题为细节推断题。从文章第二段 “…hold the nation together, ...”和倒数第二段 ““His face would smile and light up as though he were actually sitting on the front porch(门廊) or in the parlor with them. People felt this, and came to respect and love him.”Fireside Chats受到人们的欢迎，并鼓舞着人们。

　　阅读下列短文，从每题所给的四个选项（A、B、C、D）中，选出最佳选项。

　　The producers of instant coffee found their product strongly resisted in the market places despite their product’s obvious advantages. Furthermore，the advertising expense for instant coffee was far greater than that for regular coffee. Efforts were made to find the cause of the users’ seemingly unreasonable resistance to the product. The reason given by most people was dislike for the taste. The producers doubt that there might be deeper reasons，however. This was supported by one of motivation research’s classic studies，one often cited in the trade. Mason Haire of the University of California constructed two shopping lists that were the same except for one item. There were six items common to both lists: hamburger，carrots，bread，baking powder，canned peaches，and potatoes，with the brands or amounts specified. The seventh item，in fifth place on both lists，read“lib. Maxwell House coffee”on one list and“Nescafe instant coffee”on the other. One list was given to each one in a group of fifty women，and the other list to those in another group of the same size. The women were asked to study their lists and then to describe，as far as they could，the kind of woman（personality and character）who would draw up that shopping list. Nearly half of those who had received the list including instant coffee described a housewife who was lazy and a poor planner. On the other hand，only one woman in the other group described the housewife，who had included regular coffee on，her list was lazy; only six of that group suggested that she was a poor planner. Eight women felt that the instant-coffee user was probably not a good wife！No one in the other group drew such a conclusion about the housewife who intended to buy regular coffee.

　　53. The result of the investigation showed that ________.

　　A. women who used regular coffee were good planners

　　B. most of the women investigated were good at reasons

　　C. many women believed that wives who used instant coffee were lazy

　　D. housewives who used instant coffee were lazy

　　54. In the study，the women were supposed to give the opinions about________.

　　A. which was better，instant coffee or regular coffee

　　B. women’s attitude towards shopping

　　C. the necessity of making such a shopping list

　　D. the personality of a woman who would prepare such a list

　　55. Judging by the result of the study many women were not interested in instant coffee because________.

　　A. they didn’t trust advertisements

　　B. instant coffee was not suited to their taste

　　C. they wanted to show that they were intelligent

　　D. they had a sense of shame about using instant coffee

　　56. The“instant coffee”probably means________.

　　A. expensive coffee

　　B. coffee made up quickly for use

　　C. cheap coffee

　　D.coffee made up slowly for use

　　【参考答案】53-56 CDDB

　　高考英语冲刺阅读理解。

　　请认真阅读下列短文，从短文后各题所给的A、B、C、D四个选项中，选出最佳选项。

　　English has become the world's number one language in the 20th century. In every country where English is not the native language, especially in the Third World, people must strive to learn it to the best of their abilities, if they want to participate fully in the development of their countries. But many people are concerned that English's dominance (优势地位) will destroy native languages. A close examination reveals a great number of languages have fallen casualty to English. For example, it has wiped out Hawaiian, Welsh, Scotch Gaelic, Irish, native American languages, and many others. Luckily, some of these languages are now being revived （复苏）, such as Hawaiian and Welsh, and these languages will live again, hopefully, if dedicated people continue their work of reviving them. In the case of Welsh, its revival is so successful that the language is now being used as a medium of insturction in schools and universities in Wales.

　　Many leaders of these Third World countries are obsessed with (被迷住) English and for them English is everything. They seem to believe that if the students speak English, they are already knowledgeable. These leaders speak and write English much better than their national languages. If these leaders deliver speeches anywhere in the world they use English and they feel more at home with it and proud of their ability as well. The citizens of their countries do not understand their leaders' speeches because they are made in a foreign language. All the greatest countries of the world are great because they constantly use their own languages in all national development activities, including education. From a psychological point of view, those who are taught in their own language from the start will develop better selfconfidence and self-reliance. From a linguistic point of view, the best brains can only be produced if students are educated in their own language from the start. Those who are taught in a foreign language from the start will tend to be imitators and lack self-confidence. They will tend to rely on foreign consultants. There is nothing wrong, however, in learning a foreign language at advanced levels of education. But the best thing to do is to have a good education in one's native language first, then go abroad to have a university education in a foreign language.

　　1. The main idea of the first paragraph is probably _________.

　　A. to stress the position of English

　　B. to appeal the protection of native languages

　　C. to show the importance of grasping English for employees

　　D. to demonstrate ( 阐述) English is the world’s number one language

　　答案解析：答案为B。本题为主旨题。虽是对第一段的大意提问，但实则是对全文的中心进行定位。第一段的主题句 （topic sentence）.是第一句话 “English has become the world's number one language in the 20th century.” 还是该段的最后一句话 “But many people are concerned that English's dominance will destroy native languages.”？略读后文可知，“...and these languages will live again, hopefully, if dedicated people continue their work of reviving them.” 可知，答案为D。

　　3. The underlined expression in paragraph three probably refers to _________

　　A. they are sure to use English better with their families

　　B. they use English better in their countries than in foreign countries

　　C. their native language is poorer than their English

　　D. they are not afraid that critical audience find their errors

　　答案解析：答案为B。 本题为句意推断题。理解该句需要结合上下文。由划线部分的前一句话 “These leaders speak and write English much better than their national languages.”可知，这些领导用英语讲话和写作比用本国语言要好，因此可以推断，他们用英语发表演讲的时候，会感觉运用自如. 故答案为B。 本题的混淆选项C选项 “他们的本国语言比英语要差”强调的是本国语言，而划线部分强调的是领导人的英语运用能力。

　　4. In the opinion of the writer, which statement below is NOT true?

　　A. A native language has great effect on the development of a nation.

　　B. The earlier a person learns a foreign language, the greater his ability will be.

　　C. Learning a foreign language should be arranged in a later time.

　　D. The native language will greatly influence one’s life.

　　答案解析：答案为B。本题为推断题。从倒数第二段首句 “All the greatest countries of the world are great because they constantly use their own languages in all national development activities, including education.”可知，所有伟大的国家之所以伟大是因为他们在发展国家的时候使用了本国语言，故答案A正确。从倒数第二段后部分内容可知，从心理学的角度讲，一开始就学习母语的人会更自信，更独立；从语言学的角度讲，大脑只有在最开始学母语的情况下才能发展最好；而一开始就学外语的人会变成模仿者并缺乏自信。可以推断，作者认为母语对人的生活有影响，外语学习应该安排在后面，而不是越早学外语，一个人的能力就越强。故C、D正确，B错误。