2016高考英语二轮阅读理解训练七十集之连载(7)
2016高考训练题。阅读理解阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项。Suleman Dawood
School of Business
"Become a part of the community dedicated to excellence and knowledge creation."
Lahore University of Management Science is a premier institution known for its academy excellence. It offers a diverse range of undergraduate, graduate and doctoral programs in the areas of management, computer science, computer engineering, economics, law and social science.
昐uleman Dawood School of Business (SDSB) of the Universitty is recognized as one of the most prestigious (有声望的) business schools in the region. SDSB offers programs at the graduate (MBA, EMBA) and the undergraduate (BSc Accounting and Finance) levels and also offers executive education(执行教育). The school is now ready to launch a world-class PhD programme.
Faculty (全体员工)Positions
With a record major sponsorship, SDSB is embarking on (着手) a major expansion and is looking for highly competent faculty members committed to student development and research. Both permanent and visiting faculty positions are available at the Professor, Associate Professor and Assistant Professor levels. Candidates with a PhD from a reputed university and a track record of academic excellence will be preferred.
Subject Areas
?Accounting
?Information Systems and E-business
?Finance
?Strategy
?Markegy
?Marketing
?Supply Chain Management
?Production and Operations
Why Join LUMS
?Opportunity for professional growth and development
?State-of-the-art teaching and research facilities
•Connections with other centers of academic excellence abroad
•Opportunity to help shape the future of education and research in the region
•High quality student intake
•An institute committed to merit and excellence
•Faculty recruited(征募) from the finest universities of the world
•Culture of openness •Competitive remuneration (报酬) package
•Excellence on-campus housing facilities for faculty members
Applicants should forward their letter of interest and detailed curriculum vitae (个人简历) with a passport size photograph to the following address;
Convenor, SDSB Faculty Search Committee
Suleman Dawood School of Business
Lahore University of Management Science, Opposite Sector U, D.H.A. Lahore, Pakistan
Email: sdsbfacultyiobs@lums.edu.pk
URL: www. lums. edu. pk
1. From the text, we can learn that_
.
A. SDSB is known for its academic excellence
B. SDSB is one of the schools in LUMS
C. LUMS is one of the most famous business schools in the region
D. SDSB offers a diverse range of programs in the areas of management
2. Why does SDSB need faculty members?
A. The school needs permanent and visiting faculty positions.
B. The faculty is recruited from the finest universities of the world.
C. The school needs state-of-the-art teaching and research facilities.
D. The school is making an expansion thanks to some major sponsorship.
3. If you joined LUMS, you would____ .
A. study Supply Chain Management
B. have high quality teacher intake
C. have the opportunity for professional growth and development
D. get a PhD from a reputed university
参考答案1—3、BDC
阅读理解。
In the more and more competitive service industry, it is no longer enough to promise customer satisfaction. Today, customer “delight” is what companies are trying to achieve in or order to keep and increase market share.
It is accepted in the marketing industry, and confirmed by a number of researches, that customers receiving good service will promote business by telling up to 12 other people: those treated badly will tell their tales of woe to up to 20 people, 80 percent of people who feel their complaints are handled fairly will stay loyal
New lunges for customer care have come when people can obtain goods and services through telephone call centers and the Internet. For example , many companies now have to invest(投资)a lot of money in information technology and staff training in order to cope with the “phone rage”—caused by delays in answering calls ,being cut off in mid-conversation or left waiting for long periods.
“Many people do not like talking to machines,” says Dr . Storey Senior Lecturer in Marketing at City University Business School. “Banks, for example, encourage staff at call centers to use customer data to establish instant and good relationship with them .The aim is to make the customer feel they know you and that you can trust— the sort of comfortable feelings people have during face-to-face chats with their local branch manager.”
Recommended ways of creating customer delight include: under-promising and over-delivering
(saying that a repair will be calmed out within five hours ,but getting it done within two );replacing a faulty product immediately : throwing in a gift voucher(购物礼卷)as an unexpected “thank you” to rental customers ;and always returning calls ,even when they are complaints.
Aiming for customer delight is all very well , but if services do not reach the high level promised , disappointment or worse will be the result . This can be eased by offering an apology and an explanation of why the service did not meet usual standards with empathy (for example,” I know how you must feel”), and possible solutions (replacement , compensation or whatever fames suggests best meets the case).
Airlines face some of the toughest challenges over customer care. Fierce competition has convinced them that delighting passengers is an important marketing tool, while there is great potential for customer anger over delays caused by weather, unclaimed luggage and technical problems.
For British Airways staff, a winning telephone style is considered vital in handling the large volume of calls about bookings and flight times. They are trained to answer quickly, with their name, job title and a “we are here to help” attitude. The company has invested heavily in information technology to make sure that information is available instantly on screen.
British Airways also says its customer care policies are applied within the company and staff are taught to regard each other as customers requiring the highest standards of service.
Customer care is obviously here to stay and it would be a foolish company that used slogans such as "we do as we please”. On the other hand, the more customers are promised, the greater the risk of disappointment.
(
) 1. We can learn from Paragraph 2 that
.
A. complaining customers are hard to satisfy
B. unsatisfied customers receive better service
C. Satisfied customers catch more attention
D. well-treated customers promote business
(
) 2. The writer mentions “phone rage”(Paragraph 3) to show that
.
A. customers often use phones to express their anger
B. people still prefer to buy goods online
C. customer care becomes more attention
D. customers rely on their phones to obtain services
(
) 3. What does the writer recommend to create delight?
A. Calling customers regularly
B. Giving a “thank you” note.
C. Delivering a quicker service
D. Promising more gifts.
(
) 4. If a manager should show his empathy (Paragraph6), what would he probably say?
A. “I know how upset you must be.”
B. “I appreciate your understanding.”
C. “I’m sorry for the delay.”
D. “I know it’s our fault.”
(
) 5. Customer delight is important for airlines because
.
A. their telephone style remains unchanged
B. they are more likely to meet with complaints
C. the services cost them a lot of money
D. the policies can be applied to their staff
(
) 6. Which of the following is conveyed in this article?
A. Face-to-face service creates comfortable feelings among customers.
B. Companies that promise more will naturally attract more customers.
C. A company should promise less but do more in a competitive market.
D. Customer delight is more important for airlines than for banks.
【参考答案】1—6、DCCABC
2016高考训练题。阅读理解阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项。
Human resource experts say cultural differences explain why Asian companies try harder to preserve jobs in difficult times, which will prevent unemployment and may help Asian economies survive at a time of slowing exports. The East Asian attitude may also make it easier for companies to recover quickly from the economic downturn since they will not need to rehire or train new staff, but build up a more loyal and devoted group.
"In the Confucian mindset(儒家思想), the right thing to do is to share the burden, which is the sense of collective responsibility. While in the West, it's more about individual survival," said Michael Benoliel, associate professor of organizational behavior at Singapore Management University (SMU).
In contrast, local Western companies from General Motors to Goldman Sachs plan to lay off workers by the thousands, but at the Asian units of Western multinationals or western units of Asian groups, job cuts will probably be less severe.
Japan's jobless rate was 4 percent in September, up from 3.8 percent in January, while Hong Kong's was flat at 3.4 percent. But US unemployment is expected to have jumped to 6.3 percent last month from below 5 percent in January.
Experts say that while there are noticeable differences in labor practices in East and West, the gap will narrow as more firms become more multinational and competition forces firms to adopt the best practices of rivals(对手) from abroad.
1. The underlined word "prospect" in the first paragraph most probably means _________.
A. future
B. scene
C. weather
D. place
2. Compared with job cuts, pay cuts can bring the following benefits EXCEPT that _________.
A. it's helpful to the economy recovery
B. it can form a team working harder and more loyally
C. it will keep the experienced and skilled workers
D. it costs the company less money to survive
3. According to Michael Benoliel, the Confucian mindset focuses on _________.
A. human rights
B. personal profits
C. sharing responsibility
D. individual survival
4. The passage mainly tells us ________.
A. the difficulties all the companies around the world will meet with today
B. the different labor solutions of Asian and Western in global recession
C. the ways to cut down the cost of the companies in economic downturn
D. the cultural differences between Eastern and Western world at present
参考答案1—4、ADCB
2016高考训练题。阅读理解阅读下列短文,从每题所给的四个选项(A、B、C和D)中,选出最佳选项。Your glasses may someday replace your smartphone, and some New Yorkers are ready for the switch. Some in the city can't wait to try them on and use the maps and GPS that the futuristic eyewear is likely to include.
“I'd use it if I were hanging out with friends at 3 a. m. and going to the bar and wanted to see what was open,” said Walter Choo, 40, of Fort Greene.
The smartphone-like glasses will likely come out this year and cost between $250 and $600, the Times said, possibly including a variation of augmented(增强的) reality, a technology already available on smartphones and tablets (平板电脑) that overlays information onto the screen about one's surroundings. So, for example, if you were walking down a street, indicators would pop up showing you the nearest coffee shop or directions could be plotted out and come into view right on the sidewalk in front of you.
“As far as a mainstream consumer product, this just isn't something anybody needs,” said Sam Biddle, who writes for Gizmodo.com. “We're accustomed to having one thing in our pocket to do all these things,” he added, “and the average consumer isn't gonna be able to afford another device (装置) that's hundreds and hundreds of dollars.”
Google publisher Seth Weintraub, who has been reporting on the smartphone-like glasses since late last year, said he is confident that this type of wearable device will eventually be as common as smartphones.
“It's just like smartphones 10 years ago,” Weintraub said. “A few people started getting emails on their phones, and people thought that was crazy. Same kind of thing. We see people bending their heads to look at their smartphones, and it's unnatural,” he said. “There's gonna be improvements to that, and this is a step there. "
1.One of the possible functions of the smartphone-like glasses is to ____.
A. program the opening hours of a bar
B. supply you with a picture of the future
C. provide information about your surroundings
D. update the maps and GPS in your smartphones
2.The underlined phrase "pop up" in the third paragraph probably means " ____".
A. develop rapidly
B. get round quickly
C. appear immediately
D. go over automatically
3.According to Sam Biddle, the smartphone-like glasses are ____.
A. necessary for teenagers
B. attractive to New Yorkers
C. available to people worldwide
D. expensive for average consumers
4.We can learn from the last two paragraphs that the smartphone-like glasses ____.
A. may have a potential market
B. are as common as smartphones
C. are popular among young adults
D. will be improved by a new technology
试题分析:本文主要介绍了一种使用智能技术的新型眼镜,这种眼镜可以向用户提供周围环境的具体信息。
1.C 细节题。根据文章第三段2,3行including a variation of augmented(增强的) reality, a technology already available on smartphones and tablets (平板电脑) that overlays information onto the screen about one's surroundings.可知Google眼镜这一技术可以给你提供周围环境的信息。故C正确。
2.C 猜测词义题。根据本句indicators would pop up showing you the nearest coffee shop or directions could be plotted out and come into view right on the sidewalk in front of you.以及上一句中的that overlays information onto the screen about one's surroundings.可知只有这一技术可以迅速得知你周围事物的信息,故该词表示C项含义。
3.D 细节题。根据文章第四段最后一句the average consumer isn't gonna be able to afford another device (装置) that's hundreds and hundreds of dollars. "可知目前这一产品的价格还不是普通人能够承受的。故D正确。
4.A
推理题。根据文章最后两段可知10年前人们认为智能手机是不可能的,但是10年以后这都是很常见的个人物品。作者以此来类推这一新技术,也就是说作者认为这一技术的潜在市场也是巨大的。故A正确。
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