On the Celebrity SpokespersonCurrently, we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV, net or other media. This is an intensely popular trend that we cannot fail to notice.
There is no doubt that the celebrity spokespeople could boost the sale of a product. A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society, which should be severely criticized and penalized. Of course, as is known to all, everything has both bright and dark sides. Some stars endorsement of social activities and public campaigns raises public awareness, giving rise to changes in public behavior. In this case, they serve as positive role models of the general public. To name only one case: Pu CX, a household figure, acting as the celebrity spokesman of the China AIDS Foundation, contributes greatly to the cause of AIDS prevention and cure in China.
Lapidary: 简洁优雅的
Ginormous: 特大,无比大
“针织涂鸦”现身魔都
感恩节晚餐聊什么?
卫计委:5年后每个家庭拥有一名签约“家庭医生”
研究称智能设备让时间变快了
Cockamamie: 荒谬的
Malarkey: 空话
商品房待售量持续上行 “房地产去库存”成重中之重
研究:会说双语有助中风康复
“不耗电屏幕”:手机每周只充一次电
“黑狗综合症”——因“黑”不受待见
习近平定调国防和军队改革
“恨谁给谁买”:火爆圣诞礼物 逼疯孩子家长
有了这些替换词再不怕词穷了
“致癌门”两周后,香肠培根销量暴跌300万英镑
六句话学会fine line用法
Crotchety: 钩子;怪念头
“只为享受买打折的快感”,你是这种消费者吗?
李克强在第四次中国-中东欧国家领导人会晤上的讲话
中国文化词汇:古代典籍
Sundae: “圣代”冰激凌
一周热词回顾(11.21-27)
Fair dinkum: 真实的,光明正大的
小朋友都喜欢的“潘克族”
路易威登新款鳄鱼皮包贵过奔驰车
首席经济学家:机器人将替代人类50%的工作
妆容新潮流:雀斑DIY
Skid row: 贫民窟
许渊冲:什么才是好的翻译?
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