Creating an appealing image has become more important in contemporary society than is the reality or truth behind that image.
Has creating an image become more important in our society than the reality or truth behind the image? I agree that image has become a more central concern, at least where short-term business or political success is at stake . Nevertheless, I think that in the longer term mage ultimately yields to substance and fact.
个人认为以问句为开头是一种百用不厌的好方式,一来吸引了阅卷者的注意,二来又容易抓住中心。
精华:a central concern
be at stake
yield to = give up the position to让位于,被主宰
The important role of image is particularly evident in the business world. Consider, for example, todays automobile industry. American cars are becoming essentially identical to competing Japanese cars in nearly every mechanical and structural respect, as well as in price. Thus to compete effectively auto companies must now differentiate their products largelythrough image advertising, by conjuring up certain illusory benefits――such as machismo, status, sensibility, or fun. The increasing focus on image is also evident in the book-publishing business. Publishers are relying more and more on the power of their brands rather than the content of their books. Today mass-market books are supplanted within a year with products that are essential the same――except with fresh faces, rifles, and other promotional angles. I find quite telling the fact that today more and more book publishers are being acquired by large media companies. And the increasing importance of image is especially evident in the music industry, where originality, artistic interpretation, and technical proficiency have yielded almost entirely to sex appeal.
这一段主要是举例说明image确实在当今竞争激烈的商界、演艺界重磅地位。关于image重要的例子其实是挺好联系实际的。
The growing significance of image is also evident in the political realm, particularly when it comes to presidential politics. Admittedly, by its very nature politicking has always emphasized rhetoric and appearances above substance and fact. Yet since the invention of the camera presidential politicians have become increasingly concerned about their image. For example, Teddy Roosevelt was very careful never to be photographed wearing a tennis outfit, for fear that such photographs would serve to undermine his rough-rider image that won him his onlyterm in office. With the advent of television, image became even more central in presidential politics. After all, it was television that elected J.F.K. over Nixon. And our only two-term presidents in the television age were elected based largely on their image. Query whether Presidents Lincoln, Taft, or even F.D.R. would be elected today if pitted against the handsome leading man Reagan, or the suave and politically correct Clinton. After all, Lincoln was homely, Taft was obese, and F.D.R. was crippled.
其实在写作之中加入一点幽默的成分,会有一些出人意料的效果。正如我们的toefl。
In the long term, however, the significance of image wanes considerably. The image of the Marlboro man ultimately gave way to the truth about the health hazards of cigarette smoking. Popular musical actors with nothing truly innovative to offer musically eventually disappear from the music scene. And anyone who frequents yard sales knows that todays best-selling books often become tomorrows pulp. Even in politics, I think history has a knack for peeling away image to focus on real accomplishments. I think history will remember Teddy Roosevelt, for example, primarily for building the Panama Canal and for establishing our National Park System――and not for his rough-and-ready wardrobe.
2010年12月英语四级听力练习三十二
大学英语四级考试(CET4)历年真题听力2010年12月英语四级真题听力
赵丽教你巧记英语单词LESSON 28
大学英语四级词汇b
大学英语四级考试写作冲刺 01段落
赵丽教你巧记英语单词LESSON 81
背1遍就想上考场四级单词27
赵丽教你巧记英语单词LESSON 84
闭着眼睛飘单词四级notion- occupation
星火英语点评历年四级真题2007年6月四级真题
2010年12月英语四级听力练习四十
赵丽教你巧记英语单词LESSON 11
新东方四级词汇·词根+联想记忆法词根+联想记忆法 List 15
赵丽教你巧记英语单词LESSON 58
2009年12月英语四级备考复习作文篇: 句式的问题(2)
背1遍就想上考场四级单词35
CET4淘金式英语词汇(四级)第2课
背1遍就想上考场四级单词74
赵丽教你巧记英语单词LESSON 45
背1遍就想上考场四级单词 Week 7 Day 7_642_643-单词
闭着眼睛飘单词四级penalty- pillar
2008年6月四级预测卷听力(星火)第3课
大学英语四级考试(CET4)历年真题听力2005年6月大学英语四级真题听力
cet4英语词汇全攻略第6课
背1遍就想上考场四级单词 Week 3 Day 2_90
大学英语四级词汇(拼读版) 09
新东方四级词汇·词根+联想记忆法词根+联想记忆法 List 21
大学英语四级考试(CET4)历年真题听力2006年12月大学英语四级真题听力
大学英语四级考试(CET4)历年真题听力2004年1月大学英语四级真题听力
四六级写作指导视频教程四六级写作指导 05综合讲解
| 不限 |
| 英语教案 |
| 英语课件 |
| 英语试题 |
| 不限 |
| 不限 |
| 上册 |
| 下册 |
| 不限 |