职称英语考试基础知识训练:阅读判断题
训练要求: 阅读下面这篇短文,短文后列出7个句子,请根据短文的内容对每个句子做出判断。如果该句提供的是正确信息,请选A;如果该句提供的是错误信息,请选B;如果该句的信息在文章中没有提及,请选C。
Chain Stores
The chain store or the corporatechain is one of the most impotant retail developments in the twentieth century. Corporate chains are two or more stores that are commonly owned and controlled, sell similar lines of merchandise, have central buying and merchandising, and may often use a similar architectural pattern.
Common ownership and control is the unique feature of the chain store. Headquarters play a key role in deciding on the chains product assortment,placing bulk orders for the goods to get quantity discounts, distributing the goods to the individual store units, and establishing pricing, promotion, and other standard merchandising policies for the units. Finally,the chains often develop a similar architectural pattern to increase each units visibility and identifiability in the public eye.
The success of chain sores is based on their ability to achieve a price advantage over independent stores by moving toward high volume and low margins.
Chain stores achieve their efficiency in several ways. First, their size allows them to buy large quantities to take maximum advantage of quantity discounts and lower transportation costs. Second, the chains have been able to develop superior organizations by hiring good managers and developing special procedures in the areas of sales forecasting, inventorycontrol, pricing and promotion. Third, the chains are able to integrate wholesaling and retailing functions, while independent retailers have to deal with many wholesalers. Fourth, the chain get promotional economies by buying advertising that benefits all their stores and whose cost is spread over a large volume. And fifth, the chains permit their units some freedom to meet variations in consumer preferences and competition in local markets.
1 The defining feature of the corporate chain is common ownership and control.
A Right
B Wrong
C Not mentioned
2 Headquarters often play a role in training the staff for each unit.
A Right
B Wrong
C Not mentioned
3 The failures of independent stores are due to the chain stores.
A Right
B Wrong
C Not mentioned
4 Chain stores are designed in a similar architectural pattern for easy identification.
A Right
B Wrong
C Not mentioned
5 Chain storessize allows them to buy large quantities to a maximum advantage of quantity discounts and lower transportation costs.
A Right
B Wrong
C Not mentioned
6 Independent retailers dont have to deal with so many wholesalers as chain stores.
A Right
B Wrong
C Not mentioned
7 Chain stores become more efficient in several ways.
A Right
B Wrong
C Not mentioned
答案:1A. 2B 3C 4A 5A 6B 7A
赵丽教你巧记英语单词LESSON 108
2008年6月四级预测卷听力(星火)第5课
背1遍就想上考场四级单词 Week 3 Day 2_90
赵丽教你巧记英语单词LESSON 52
赵丽教你巧记英语单词LESSON 24
赵丽教你巧记英语单词LESSON 81
大学英语四级考试写作冲刺 01段落
2008年6月四级预测卷听力(星火)第6课
赵丽教你巧记英语单词LESSON 11
闭着眼睛飘单词四级penalty- pillar
背1遍就想上考场四级单词27
大学英语四级词汇q
大学英语四级词汇g
星火英语点评历年四级真题2007年6月四级真题
四六级写作指导视频教程四六级写作指导 05综合讲解
大学英语四级考试(CET4)历年真题听力2010年12月英语四级真题听力
背1遍就想上考场四级单词26
新东方四级词汇·词根+联想记忆法词根+联想记忆法 List 18
大学英语四级考试(CET4)历年真题听力2006年12月大学英语四级真题听力
CET4淘金式英语词汇(四级)第1课
cet4英语词汇全攻略第6课
2008年6月四级预测卷听力(星火)第2课
赵丽教你巧记英语单词LESSON 22
赵丽教你巧记英语单词LESSON 45
赵丽教你巧记英语单词LESSON 47
大学英语四级词汇r
2010年12月英语四级听力练习三十二
大学英语四级考试(CET4)历年真题听力2005年6月大学英语四级真题听力
赵丽教你巧记英语单词LESSON 33
赵丽教你巧记英语单词LESSON 40
不限 |
英语教案 |
英语课件 |
英语试题 |
不限 |
不限 |
上册 |
下册 |
不限 |