刷微博的时候点开一篇长帖,满屏都是萌萌的小动物,你忍不住点了个赞,往下看却莫名其妙出现一个app的广告,这样的事情你一定遇到过。这种伪装成有趣内容以求用户点赞的广告帖就叫“likebait(求赞帖)。
Likebait, or like-bait, is web content which is specifically intendedto make Facebook users click the 'Like' button associated with itproviding content of any value.
求赞帖指专门设计用来让Facebook用户点赞的网页内容,其本身无任何实际价值。
Bait是“诱饵的意思,类似的用法还有clickbait,即骗取点击量的内容;sharebait,即骗取分享的内容。这些baits多指能带来广告盈利的内容。
例句:
Be aware of those likebait ads on Facebook. 小心Facebook上那些伪装成求赞帖的广告。
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