We'll start with the shopping cart. This 1938 invention was designed to let customers make larger purchases more easily
开始的时候我们会推上购物车。这个1938年的发明用于让顾客更容易地买到更多的东西。
Most supermarkets put high margin departments like floral and fresh baked goods near the front door, so you encounter them when your cart is empty and your spirits are high.
大部分超市会在前门附近腾出很大一部分空间来作为花饰以及新出炉的烘烤食品,这样,当你心情好的并且手推车空着的时候就会遇到它们。
Another reason to start with flowers and baked goods is the smell, which activates your salivary glands and makes you more likely to make impulse purchases. Likewise these pleasant departments put you in a good mood and make you more willing to spend
以花和烘烤食品作为开始的另一个理由是气味,这会刺激的唾液腺让你消费更多。同样,这些东西也会让你心情愉快并让你更愿意消费。
Supermarkets hide dairy products and other essentials on the back wall so that you have to go through the whole store to get to them.
超市将牛奶等必需品隐藏在超市的深处,因为这样你只有逛了整个超市才买到这些。
The items the store really wants you to buy are at eye level. In the cereal aisle, for instance, bulk cereal is placed at the bottom. Healthy cereal is placed at the top. Expensive brand name cereal goes right at eye level. Favored items are also placed at the end of aisles.
商店希望你能买眼平视的商品。例如,在一个谷物类过道,他们会将大块谷物放在底层,健康类谷物放在顶层,而较昂贵的谷物放在眼平视的位置,优惠的商品放在过道的末尾。
And then there's kid eye level. This is where you'll find sugary cereal, Easy Mac and other items a kid will grab and beg his parents to buy.
在儿童的眼水平位置,他们会放上含糖类谷物,这样孩子就会吵着他父母买。
上一篇: 你正使用的宽带在全球属于什么水平?
下一篇: 男人心声:半数男人坦言女友变胖就会分手
国际英语资讯:Egypt uncovers large stone slabs of Pharaonic temple near Giza pyramids
体坛英语资讯:Zhang/Stosur power into doubles semis of WTA Finals Shenzhen
国际英语资讯:News Analysis: Greek labor market appears saturated for migrants
国际英语资讯:Moroccan PM, U.S. secretary of state discuss boosting cooperation
美国调查:如今大学生更加自恋
国内英语资讯:China, South Korea agree to expand cooperation, promote trade
网上过年成中国年轻人新时尚
艺人自杀成风 韩国政府拟推预防措施
国内英语资讯:UN official lauds Chinas efforts to ensure affordable Internet access
国内英语资讯:Chinas service trade up 2.6 pct in first 10 months
看鞋识男人:你最喜欢男生穿哪种鞋?
印度海军启用了有史以来首位女飞行员
爱喝葡萄酒的人饮食习惯最健康
国内英语资讯:CPC leadership deliberates upon 2020 economic work, anti-corruption
晒工资晒出不平衡 节后刮起“跳槽风”
国际英语资讯:DPRK expresses displeasure over Trumps remarks on military threat
国内英语资讯:Political advisors discuss developing eco-compensation mechanisms
国际英语资讯:Delay in USMCA not to impact Mexican economy: finance minister
对“极限饮食”说“不”!
体坛英语资讯:Kenyas Bandari plotting to overturn deficit against Guineas Horoya in CAF Confed Cup