1 SunToursruns a riskby selling similar holidays to customersin different income brackets.
2 It is worth offering holidays at a discount toincrease the number of bookings.
3 SunTours needs toreflect on its marketing methodsif it wants toboost repeat custom.
4 It would be a good idea to sell holidays to locations whichother promoters have ignored.
5 SunTours has beendisadvantaged by its approachin the past.
6 In certain locations, SunTours may be able tonegotiate more favourable contracts.
7 There isan alternative to discount holidays that would be more satisfactoryfor SunTours customers.