英语四级晨读100篇精华版014：Starting a company开公司
14. Starting a company 开公司
lts time to stop complaining. The economy might be melting down like butter in a hot pot,but for some people-you, maybe-this could be a vary good thing.
墨该停止抱怨的时候了。美国经济可能像热锅里的黄油一样正在熔化，但对某些人也许是你这可能是伴好事情。
Heres why. At no over time in recent history has it been easier or cheaper to start a new kind of company. Possibly a very profitable company. Lets call these start-ups . for a little in, a lot out. These are Web-based husinesses that cost almost nothing to get off the ground yet can turn into year moneymakers.
原因如下。要想开始一家新的公司，在近些年找不到比现在更容易或更便宜的时候了。公司还有可雏很赚钱。让我们把这些新创办的公司称作LILO，意思是少投A，多产出。这些都是以网络为基础的公司，创立阶段几乎不需要什么成本，却可以转化为巨大的效益。
How do you get started?All thats required is a great idea for a product that will rill a need in the 2lst century. These days youd do best if your idea either makes people money or saves them money. And launching now will make your company stronger later - you learn survive on fumes until the economy improves. Thata what John Tayman is doing. Hes an auFhor who hves in San Francisco. Where I met him; he wrote reviews for a business magazine I edited. Tayman knew little ahout technology and even less ahout business. And yet he dreamed of a website that would summarize car revie us from other sources and rank every model of new car.
应该如何开始呢?唯一需要的是一个伟大的能迎合21世纪需求的产品创意。如果你的想法可以让人们赚钱或省钱。现在你就要尽力了。现在成立公司会使其日后更加具有竞争力。你将学会如何在经济萧条中生存，直到其好转。这就是约翰特伊曼正在做的事情。他是住在圣弗朗西斯科的一位作家。我认识他时，他正在为我担任编辑的某商业杂志写评论。特伊曼对科技知之甚少，对商业更是一窍不通。可是他梦想建立一个网站，对来自其他资料的车评进行总结，并且将每一款新车分出等级。
It be like Rotten Tomatoes. com meets Kelley Blue Book, he_explaided to me during lunch one day last June. Tayman said he intended to build the site on the side while continuing to write for a living. Hed work on his new company only at night and on weekends. Oh. yes, and he had only about $10,000.
去年6月的一天午餐时，他向我解释说： 它就像烂番茄网和凯利蓝皮书的结台体，特伊曼说，他打算一边建立网站，一边继续以写作为生。他只在夜间和周末进行新公司的工作。嗔，是的，他只有约1万美元。
Cood luck with that I thought ideas are much easier to produce than they are to execute. Tayman went to work with nothing more than his PowerBook laptop. A very well-organized fellow, he quickly discovered a bunch of free stuff online-instructional manuals and siles that walk you through the process from start to fnish. Within months.
祝你好运!我巷，说起来容易做起来难。除了他的PowerBook笔记本电脑，特伊曼不需要其他任何设备进行工作。他是一个条理分明的家伙，很快就在网上发现了大量免费的东西从头到尾帮助你走过整个阶段的教学手册和网站。
Tayman had a virtual staff of 20 employees working for him in five different countriea Motor Mouths. com went live in January. Tayman figures he has worked ahnutlo hours a week on it and hasnt spent a cent on marketing or advertising. growth is modest but steady nearly 10,000 people visiL each week.
几个月内，特伊曼就在5个国家找到了20个愿意为他工作的员工。一月份，MotorMouths.corn正式运营。特伊曼算了算，他一周在这个网站上工作约10个小时，市场开发和广告一分钱都没花。网站发展不快，但很稳定，每周大约有1万人访问这个网站。
CET4四级词汇：
profilable 有利的;有益的
Sumrnnze 总结;概述
manual 手工的;手动的
process 进程;过程
steady 稳定的;不便的