People Express
People Express, founded in April 1981, grew rapidly on the basis of low fares and no-frills service. It soon became a leading airline and __1__ changed the industry as firms constantly engaged in price wars to lure passengers. Then, People Express bubble __2__ because it overexpanded, consumer complaints mounted and other airlines matched its fares on popular routes. In 1986, People Express __3__ hundreds of millions of dollars and was forced to sell out to Texas Air, the owner of Continental and Eastern Airlines.
In early 1987, Texas Air __4__ People Express into its Continental division and industry observers believed __5__ the costly fare wars would be ended. They could not have been more wrong. To stimulate business for its __6__ continental Airlines, Texas Air instituted a new low fare category __7__ MaxSaver. The fare offered prices that were up to 40 per cent lower than supersaver rates offered __8__ all airlines. For example, the round-trip MaxSaver fare from New York to Houston was $70. The MaxSaver fares were immediately matched by all major airlines, __9__ feared losing business.
While MaxSaver rates were low, they also had restrictions. Tickets could not be __10__ or flight times modified after purchase. Passengers would have to stay over either a Saturday or Sunday. Reservations had to be made at least two days __11__, and there were limited seats available.
Three weeks after MaxSaver rates were __12__, American Airlines announced plans to raise its discount fares and require 30-day __13__ purchasing for its lowest fares. It felt it could not continue at the rates in effect. However, just 10 days __14__, Ameriacn Airlines had to revise its plan. Texas Air refused to abandon the MaxSaver fare; it even extended the program into the busy summer season. Competitors went along and the price war raged on, __15__ an executives comment that nobodys cost structure can survive MaxSavers.
科学家在月球上发现钛矿
国内英语资讯:China releases guideline for enhanced reform in fire service
国际英语资讯:Yemens Houthis say launch fresh attack on Saudi Abha airport
体坛英语资讯:Kenyas Chepkirui, Kendagor banned for doping
史蒂夫乔布斯 精彩演讲集锦
消除孤独感四种有效的方法
Adele哭了!Someone Like You 文言文版《另寻沧海》
搜索引擎巨头“谷歌”卖啤酒
国际英语资讯:1 killed, 13 injured as blast rocks Kabul
索尼推出“口袋里的空调” 再也不怕夏天出门啦!
国际英语资讯:Hundreds march against controversial road upgrade plan in Malta
国际英语资讯:One dead, 11 injured in NYC shooting
悼念乔布斯:iSad 我悲伤
国际英语资讯:Sudans military council, opposition to resume talks
蒙娜丽莎真的在笑吗?
香港学生创意苹果标识网络受热捧
研究:自私的人更容易当领导
奥巴马曾收乔布斯赠送iPad2
十个最撩人的名著开头
体坛英语资讯:China eyes clean sweep on trampoline at Tokyo 2020
国内英语资讯:Chinese missile destroyer partakes in Russian naval parade
乔布斯去世失误报道引互联网风暴
日本为外国游客提供1万趟免费旅游
英民众希望对流产妇女人性化医疗
国内英语资讯:Senior CPC official meets French Communist Party delegation
体坛英语资讯:Zheng Saisai fails to reach 4th round in mixed doubles at Wimbledon
体坛英语资讯:Elkeson returns to Guangzhou Evergrande
体坛英语资讯:Analysis: Schalke heading for new horizons with figurehead Wagner
研究:婴儿15月大就能明辨是非
英文地址怎么写:五招轻松搞定